Podcast

Talking Tactics

Author: Dayana Kibilds, Safaniya Stevenson
Feed episode count: 78
Official site: https://talking-tactics.simplecast.com
RSS: https://feeds.simplecast.com/TW3wUdsO
JSON: /v1/public/podcasts/talking-tactics-6399040
Markdown: /podcast/talking-tactics-6399040.md

Summary

Every game-changing tactic starts with a spark — that moment when someone notices something others missed, asks a different question, or sees a pattern hiding in plain sight. Talking Tactics celebrates these flashes of genius in higher education wherever they come from: the work-study student yapping in the commons, an admissions counselor pulling a late night, or the frazzled enrollment coordinator juggling a million tasks before noon. We explore both the insight AND the action, how a single observation became a tactic that delivered real results. We’ll even look at tactics that were a flop but led to an even greater comeback. Talking Tactics is hosted by Safaniya Stevenson and is a proud member of the Enrollify Podcast Network.

Episodes

Jun 1, 2026 · not_requested

Ep. 75: Stop Marketing Amenities. Start Marketing Belonging

Duration seconds: 1548
Source: https://talking-tactics.simplecast.com/episodes/ep-75-stop-marketing-amenities-start-marketing-belonging-o_HbS9sC

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May 12, 2026 · not_requested

Ep. 74: Breaking Records, Building Belonging: Inside UNC Charlotte’s Advancement Playbook

Duration seconds: 2376
Source: https://talking-tactics.simplecast.com/episodes/ep-74-breaking-records-building-belonging-inside-unc-charlottes-advancement-playbook-PUJu2KUT

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Apr 28, 2026 · not_requested

Ep. 73: How Social Intelligence Changes Higher Ed Marketing

Duration seconds: 3129
Source: https://talking-tactics.simplecast.com/episodes/ep-73-how-social-intelligence-changes-higher-ed-marketing-I_KkKaXi

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Apr 2, 2026 · not_requested

Ep. 72: Beyond the Tagline: Building Purpose-Driven Systems

Duration seconds: 1924
Source: https://talking-tactics.simplecast.com/episodes/ep-72-beyond-the-tagline-building-purpose-driven-systems-qcbYW_wV

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Mar 17, 2026 · not_requested

Ep. 71: How Pretzels Became One of Higher Ed’s Most Memorable Enrollment Marketing Campaigns

Duration seconds: 1928
Source: https://talking-tactics.simplecast.com/episodes/ep-71-how-pretzels-became-one-of-higher-eds-most-memorable-enrollment-marketing-campaigns-5gmt3KzA

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Mar 3, 2026 · not_requested

Ep. 70: Fun, Strategy & Fur: Rethinking Mascot Rebranding in Higher Ed

Duration seconds: 1806
Source: https://talking-tactics.simplecast.com/episodes/ep-70-fun-strategy-fur-rethinking-mascot-rebranding-in-higher-ed-G9qMjwoO

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Feb 17, 2026 · not_requested

Ep. 69: Collaborate, Curate, Consolidate: Fordham’s Approach to Smarter Student Programming

Duration seconds: 1839
Source: https://talking-tactics.simplecast.com/episodes/ep-69-collaborate-curate-consolidate-fordhams-approach-to-smarter-student-programming-0kcxKe1A

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Feb 3, 2026 · not_requested

Ep. 68: Is Storytelling Just a Buzzword? How Higher Ed Marketers Can Build Narrative That Actually Works

Duration seconds: 1527
Source: https://talking-tactics.simplecast.com/episodes/ep-68-is-storytelling-just-a-buzzword-how-higher-ed-marketers-can-build-narrative-that-actually-works-51fSS1gy

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Jan 20, 2026 · not_requested

Ep. 67: How Friendship Bracelets United a Campus Around Its Strategic Plan

Duration seconds: 1611
Source: https://talking-tactics.simplecast.com/episodes/ep-67-how-friendship-bracelets-united-a-campus-around-its-strategic-plan-S92X__AR

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Jan 6, 2026 · not_requested

Ep. 66: Is Your Campus Ready for Employee Advocacy? The Culture Check Higher Ed Marketers Can’t Skip

Duration seconds: 2528
Source: https://talking-tactics.simplecast.com/episodes/ep-66-is-your-campus-ready-for-employee-advocacy-the-culture-check-higher-ed-marketers-cant-skip-a8I18q_j

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Dec 23, 2025 · not_requested

Ep. 65: How Indigenous Values Can Transform Enrollment Strategies

Duration seconds: 1353
Source: https://talking-tactics.simplecast.com/episodes/ep-65-how-indigenous-values-can-transform-enrollment-strategies-pONAOGTk

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Dec 9, 2025 · not_requested

Ep. 64: Going Vertical: When SEO Meets Social Video

Duration seconds: 1223
Source: https://talking-tactics.simplecast.com/episodes/ep-64-going-vertical-when-seo-meets-social-video-gm9psn6H

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Nov 25, 2025 · not_requested

Ep. 63: From Likes to Leads: Finding Your Marketing Sweet Spot on LinkedIn

Duration seconds: 1990
Source: https://talking-tactics.simplecast.com/episodes/ep-63-from-likes-to-leads-finding-your-marketing-sweet-spot-on-linkedin-4UTNP1hg

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Nov 11, 2025 · not_requested

Ep. 62: Turning Keynotes Into Curriculum to Create Community Beyond the Stage

Duration seconds: 1666
Source: https://talking-tactics.simplecast.com/episodes/ep-62-turning-keynotes-into-curriculum-to-create-community-beyond-the-stage-lkjYWFxJ

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Oct 28, 2025 · not_requested

Ep. 61: New Game, New Rules, and Rewriting Student Philanthropy

Duration seconds: 2138
Source: https://talking-tactics.simplecast.com/episodes/ep-61-new-game-new-rules-and-rewriting-student-philanthropy-m4_Bl9Ab

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Oct 14, 2025 · not_requested

Ep. 60: Building Alumni Affinity Through Curiosity Content

Duration seconds: 2021
Source: https://talking-tactics.simplecast.com/episodes/ep-60-building-alumni-affinity-through-curiosity-content-dPvROqmQ

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Sep 30, 2025 · not_requested

Ep. 59: Risky or Rewarding? Bold Design Lessons for Education Marketing

Duration seconds: 1845
Source: https://talking-tactics.simplecast.com/episodes/ep-59-risky-or-rewarding-bold-design-lessons-for-education-marketing-ogukeAaI

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Sep 16, 2025 · not_requested

Ep. 58: Turning a Brand Transformation Into a Party

Duration seconds: 2433
Source: https://talking-tactics.simplecast.com/episodes/ep-58-turning-a-brand-transformation-into-a-party-7e9_OECj

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Sep 2, 2025 · not_requested

Ep. 57: Passing the Baton to Your New Host

Duration seconds: 921
Source: https://talking-tactics.simplecast.com/episodes/ep-57-passing-the-baton-to-your-new-host-P9FsfR5M

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Jul 22, 2025 · not_requested

Ep. 56: My Favorite Moments from Two Years of Talking Tactics

Duration seconds: 1574
Source: https://talking-tactics.simplecast.com/episodes/ep-56-my-favorite-moments-from-two-years-of-talking-tactics-VbD0OJkV

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Jul 8, 2025 · not_requested

Ep. 55: How Campus Geese Tripled Unrestricted Giving

Duration seconds: 1870
Source: https://talking-tactics.simplecast.com/episodes/ep-55-how-campus-geese-tripled-unrestricted-giving-VXrHqNWn

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Jun 24, 2025 · not_requested

Ep. 54: How Iowa Boosted Clicks and Gifts on One Day for Iowa

Duration seconds: 1425
Source: https://talking-tactics.simplecast.com/episodes/ep-54-how-iowa-boosted-clicks-and-gifts-on-one-day-for-iowa-HsbQjSav

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Jun 10, 2025 · not_requested

Ep. 53: Driving Alumni Engagement with Digital Downloads

Duration seconds: 1431
Source: https://talking-tactics.simplecast.com/episodes/ep-53-driving-alumni-engagement-with-digital-downloads-mOURs3K9

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May 27, 2025 · not_requested

Ep. 52: Three Tactics to Stop Summer Melt

Duration seconds: 1471
Source: https://talking-tactics.simplecast.com/episodes/ep-52-three-tactics-to-stop-summer-melt-X_Wur6bw

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May 13, 2025 · not_requested

Ep. 51: Reducing Payment Stress With More Human Emails

Duration seconds: 1509
Source: https://talking-tactics.simplecast.com/episodes/ep-51-reducing-payment-stress-with-more-human-emails-6uAisevQ

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