{"podcast":{"title":"Talking Tactics","slug":"talking-tactics-6399040","podcast_index_feed_id":6399040,"rss_url":"https://feeds.simplecast.com/TW3wUdsO","website_url":"https://talking-tactics.simplecast.com","image_url":"https://image.simplecastcdn.com/images/6ad2ccee-cab7-4e69-b49f-f9a0930c47aa/dab2f33e-d9d8-4c1a-843c-351f0fe104f6/3000x3000/talking-20tactics-20cover-20art.jpg?aid=rss_feed","author":"Dayana Kibilds, Safaniya Stevenson","episode_count":78,"summary":"Every game-changing tactic starts with a spark — that moment when someone notices something others missed, asks a different question, or sees a pattern hiding in plain sight. Talking Tactics celebrates these flashes of genius in higher education wherever they come from: the work-study student yapping in the commons, an admissions counselor pulling a late night, or the frazzled enrollment coordinator juggling a million tasks before noon. We explore both the insight AND the action, how a single observation became a tactic that delivered real results. We’ll even look at tactics that were a flop but led to an even greater comeback. Talking Tactics is hosted by Safaniya Stevenson and is a proud member of the Enrollify Podcast Network.","last_synced_at":null,"page_url":"https://stenobird.com/podcast/talking-tactics-6399040"},"episode":{"title":"Ep. 75: Stop Marketing Amenities. Start Marketing Belonging","slug":"ep-75-stop-marketing-amenities-start-marketing-belonging","published_at":"2026-06-01T21:30:14+00:00","page_url":"https://stenobird.com/podcast/talking-tactics-6399040/ep-75-stop-marketing-amenities-start-marketing-belonging","show_page_url":"https://stenobird.com/podcast/talking-tactics-6399040","url":"https://talking-tactics.simplecast.com/episodes/ep-75-stop-marketing-amenities-start-marketing-belonging-o_HbS9sC","audio_url":"https://afp-232483-injected.calisto.simplecastaudio.com/0e7718ce-a9f3-4eec-ae5a-990837981e0f/episodes/95f3f9f7-dc1c-40a1-9fb1-5c5f6f328603/audio/128/default.mp3?aid=rss_feed&awCollectionId=0e7718ce-a9f3-4eec-ae5a-990837981e0f&awEpisodeId=95f3f9f7-dc1c-40a1-9fb1-5c5f6f328603&feed=TW3wUdsO","summary":"Students today aren’t just evaluating colleges based on rankings, programs, or amenities — they’re asking a much deeper question: Will I feel like I belong here? In this solo episode of Talking Tactics, Safaniya “Safy” Stevenson explores the growing connection between student loneliness, emotional wellness, and higher education marketing. From the rise of “third spaces” to the power of emotionally intelligent campus storytelling, Safy unpacks why the future of enrollment marketing may belong to the institutions that know how to market human connection, not just outcomes. If your campus tour, student experience, or brand messaging still feels transactional, this episode offers a fresh perspective on how to create more resonant, belonging-driven narratives that today’s students are craving.","meta_description":"Students today aren’t just evaluating colleges based on rankings, programs, or amenities — they’re asking a much deeper question: Will I feel like I belon…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1548,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/talking-tactics-6399040/episodes/ep-75-stop-marketing-amenities-start-marketing-belonging/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/talking-tactics-6399040/ep-75-stop-marketing-amenities-start-marketing-belonging.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}