Podcast

Behind the Numbers: an EMARKETER Podcast

Author: EMARKETER
Feed episode count: 100
Official site: https://behindthenumbers.podbean.com
RSS: https://feed.podbean.com/behindthenumbers/feed.xml
JSON: /v1/public/podcasts/behind-the-numbers-an-emarketer-podcast-802137
Markdown: /podcast/behind-the-numbers-an-emarketer-podcast-802137.md

Summary

EMARKETER’s podcast, Behind the Numbers, helps marketers, retailers, and advertisers understand the rapidly changing landscape of digital media. EMARKETER analysts and industry experts come together to analyze a wide variety of critical topics, from the transformative influence of AI to the dynamic world of social media, and the evolving landscape of consumer shopping habits. Stay informed and stay ahead with insights and analysis that matter. Tune in to new episodes published Monday through Friday wherever you find podcasts.

Episodes

Jul 30, 2026 · not_requested

The Spectacle of Sports: How Brands Create Big Moments Beyond the Game | In the Game

Duration seconds: 1656
Source: https://behindthenumbers.podbean.com/e/the-spectacle-of-sports-how-brands-create-big-moments-beyond-the-game-in-the-game/

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Jul 29, 2026 · not_requested

Nike Rips The Script, Play-Doh Bloom Kits for Adults, and More | Reimagining Retail

Duration seconds: 1592
Source: https://behindthenumbers.podbean.com/e/nike-rips-the-script-play-doh-bloom-kits-for-adults-and-more-reimagining-retail/

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Jul 27, 2026 · not_requested

Lean-Back Viewing Fading? What a Netflix Bundle Looks Like? — The 3 Big Questions for Netflix | Behind the Numbers

Duration seconds: 1298
Source: https://behindthenumbers.podbean.com/e/lean-back-viewing-fading-what-a-netflix-bundle-looks-like-%e2%80%94-the-3-big-questions-for-netflix-behind-the-numbers/

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Jul 24, 2026 · not_requested

What If the EU Bans Infinite Scroll, Facebook Becomes Cool, and OpenAI Makes $100 Billion in Ads? | Behind the Numbers

Duration seconds: 2048
Source: https://behindthenumbers.podbean.com/e/what-if-the-eu-bans-infinite-scroll-facebook-becomes-cool-and-openai-makes-100-billion-in-ads-behind-the-numbers/

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Jul 22, 2026 · not_requested

The GLP-1 Weight-Loss Revolution: Retail’s Next Big Disruption? | Reimagining Retail

Duration seconds: 1237
Source: https://behindthenumbers.podbean.com/e/the-glp-1-weight-loss-revolution-retail-s-next-big-disruption-reimagining-retail/

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Jul 20, 2026 · not_requested

What If... Sports Viewership Declined, Meta Paid $1.4T, and AI Monetized Product Placement? | Behind the Numbers

Duration seconds: 1626
Source: https://behindthenumbers.podbean.com/e/what-if-sports-viewership-declined-meta-paid-14t-and-ai-monetized-product-placement-behind-the-numbers/

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Jul 17, 2026 · not_requested

The Attention Wars: TV Actually Reigns Over Mobile—and GenAI Time Is Rising | Behind the Numbers

Duration seconds: 1377
Source: https://behindthenumbers.podbean.com/e/the-attention-wars-tv-actually-reigns-over-mobile%e2%80%94and-genai-time-is-rising-behind-the-numbers/

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Jul 15, 2026 · not_requested

The Frugal Rich: How Consumers Decide What’s Worth It | Reimagining Retail

Duration seconds: 1503
Source: https://behindthenumbers.podbean.com/e/the-frugal-rich-how-consumers-decide-what-s-worth-it-reimagining-retail/

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Jul 13, 2026 · not_requested

Fox + Roku = ? | Behind the Numbers

Duration seconds: 1161
Source: https://behindthenumbers.podbean.com/e/fox-roku-behind-the-numbers/

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Jul 10, 2026 · not_requested

AI's Next Chapter: The MANGOS Era and the Race to IPO | Behind the Numbers

Duration seconds: 1778
Source: https://behindthenumbers.podbean.com/e/ais-next-chapter-the-mangos-era-and-the-race-to-ipo-behind-the-numbers/

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Jul 8, 2026 · not_requested

How Saatva Went from an Affordable Luxury Mattress to a Restorative Sleep Brand | Reimagining Retail

Duration seconds: 1238
Source: https://behindthenumbers.podbean.com/e/how-saatva-went-from-an-affordable-luxury-mattress-to-a-restorative-sleep-brand-reimagining-retail/

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Jul 6, 2026 · not_requested

The Secret Behind Every Great AI Agent | Behind the Numbers

Duration seconds: 1159
Source: https://behindthenumbers.podbean.com/e/the-secret-behind-every-great-ai-agent-behind-the-numbers/

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Jul 2, 2026 · not_requested

Cannes Miniseries Podcast: Albertsons Media Collective Unpacks the Mysteries of iROAS

Duration seconds: 776
Source: https://behindthenumbers.podbean.com/e/cannes-miniseries-podcast-albertsons-media-collective-unpacks-the-mysteries-of-iroas/

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Jul 1, 2026 · not_requested

The Prime Day 2026 Shift: From Treasure Hunt to Savings Strategy | Reimagining Retail

Duration seconds: 1128
Source: https://behindthenumbers.podbean.com/e/the-2026-prime-day-shift-from-treasure-hunt-to-savings-strategy-reimagining-retail/

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Jun 30, 2026 · not_requested

Winning the World Cup: Capturing Fans at the World's Biggest Event | In the Game

Duration seconds: 2202
Source: https://behindthenumbers.podbean.com/e/winning-the-world-cup-capturing-fans-at-the-worlds-biggest-event-in-the-game/

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Jun 29, 2026 · not_requested

Why Advertisers Are Buying Moments, Not Media | Behind the Numbers

Duration seconds: 1465
Source: https://behindthenumbers.podbean.com/e/why-advertisers-are-buying-moments-not-media-behind-the-numbers/

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Jun 25, 2026 · not_requested

Kroger Precision Marketing Discusses How Marketers Are Rethinking Brand Growth Strategies

Duration seconds: 1095
Source: https://behindthenumbers.podbean.com/e/kroger-precision-marketing-discusses-how-marketers-are-rethinking-brand-growth-strategies/

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Jun 24, 2026 · not_requested

Nike Says Knicks Always Dreamed, Stella Artois Says "Work From the Bar", and More | Reimagining Retail

Duration seconds: 1663
Source: https://behindthenumbers.podbean.com/e/nike-says-knicks-always-dreamed-stella-artois-says-work-from-the-bar-and-more-reimagining-retail/

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Jun 22, 2026 · not_requested

Apple's New Siri Crashes The AI Party | Behind the Numbers

Duration seconds: 1113
Source: https://behindthenumbers.podbean.com/e/apples-new-siri-crashes-the-ai-party-behind-the-numbers/

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Jun 18, 2026 · not_requested

What Travel Will Look Like For Americans This Summer | Behind the Numbers

Duration seconds: 1249
Source: https://behindthenumbers.podbean.com/e/what-travel-will-look-like-for-americans-this-summer-behind-the-numbers/

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Jun 17, 2026 · not_requested

ThredUp Explains How to Make Resale Work for You | Reimagining Retail

Duration seconds: 1450
Source: https://behindthenumbers.podbean.com/e/thredup-explains-how-to-make-resale-work-for-you-reimagining-retail/

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Jun 15, 2026 · not_requested

Cannes 2026: What Everyone Is Talking About | Behind the Numbers

Duration seconds: 1535
Source: https://behindthenumbers.podbean.com/e/cannes-2026-what-everyone-is-talking-about-behind-the-numbers/

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Jun 12, 2026 · not_requested

AI Can Recommend. But Can It Sell? | Behind the Numbers

Duration seconds: 1337
Source: https://behindthenumbers.podbean.com/e/ai-can-recommend-but-can-it-sell-behind-the-numbers/

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Jun 10, 2026 · not_requested

What Every Retailer Can Learn from the Value Apparel Shopper with Rainbow Apparel | Reimagining Retail

Duration seconds: 1771
Source: https://behindthenumbers.podbean.com/e/what-every-retailer-can-learn-from-the-value-apparel-shopper-with-rainbow-apparel-reimagining-retail/

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Jun 8, 2026 · not_requested

Mind, Body, Basket: The Rise of the Wellness Shopper | Behind the Numbers

Duration seconds: 1687
Source: https://behindthenumbers.podbean.com/e/mind-body-basket-the-rise-of-the-wellness-shopper-behind-the-numbers/

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Jun 5, 2026 · not_requested

Touch Grass Marketing: How Digital Brands Go IRL | Behind the Numbers

Duration seconds: 1798
Source: https://behindthenumbers.podbean.com/e/touch-grass-marketing-how-digital-brands-go-irl-behind-the-numbers/

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Jun 3, 2026 · not_requested

Britain’s Retail King: Tesco’s Next Chapter | Reimagining Retail

Duration seconds: 1559
Source: https://behindthenumbers.podbean.com/e/britain-s-retail-king-tesco-s-next-chapter-reimagining-retail/

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Jun 1, 2026 · not_requested

Google Reinvents Search as OpenAI Gets Cleared for Takeoff | Behind the Numbers

Duration seconds: 2089
Source: https://behindthenumbers.podbean.com/e/google-reinvents-search-as-openai-gets-cleared-for-takeoff-behind-the-numbers/

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May 29, 2026 · not_requested

Social Media Is Quietly Taking Over Your Living Room | Behind the Numbers

Duration seconds: 1487
Source: https://behindthenumbers.podbean.com/e/social-media-is-quietly-taking-over-your-living-room-behind-the-numbers/

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May 27, 2026 · not_requested

Swatch x Audemars Piguet’s “Royal Pop” Collab Chaos, Miller's Soccer Ball Cooler, and More | Reimagining Retail

Duration seconds: 1826
Source: https://behindthenumbers.podbean.com/e/swatch-x-audemars-piguet-s-royal-pop-collab-chaos-millers-soccer-ball-cooler-and-more-reimagining-retail/

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May 26, 2026 · not_requested

AI Might Be Wiping Out Entry-Level Jobs — and Changing the Ones That Survive | Behind the Numbers

Duration seconds: 1732
Source: https://behindthenumbers.podbean.com/e/ai-might-be-wiping-out-entry-level-jobs-%e2%80%94-and-changing-the-ones-that-survive-behind-the-numbers/

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May 21, 2026 · not_requested

Caitlin Clark and the Women’s Sports Gold Rush | In the Game

Duration seconds: 2046
Source: https://behindthenumbers.podbean.com/e/caitlin-clark-and-the-women-s-sports-gold-rush-in-the-game/

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May 20, 2026 · not_requested

Retail’s Biggest Shopping Festival: The Singles’ Day Opportunity with AliExpress | Reimagining Retail

Duration seconds: 1412
Source: https://behindthenumbers.podbean.com/e/retail-s-biggest-shopping-festival-the-singles-day-opportunity-with-aliexpress-reimagining-retail/

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May 18, 2026 · not_requested

Spotify the Lifestyle App? Can Badges Fix Spotify's AI Issue? 3 Big Questions for Spotify | Behind the Numbers

Duration seconds: 1599
Source: https://behindthenumbers.podbean.com/e/spotify-the-lifestyle-app-can-badges-fix-spotifys-ai-issue-3-big-questions-for-spotify-behind-the-numbers/

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May 15, 2026 · not_requested

Amazon’s AI Overviews Changes Discovery? Shopping AI or General AI? 3 Big Questions for Amazon | Behind the Numbers

Duration seconds: 1743
Source: https://behindthenumbers.podbean.com/e/amazon-s-ai-overviews-changes-discovery-shopping-ai-or-general-ai-3-big-questions-for-amazon-behind-the-numbers/

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May 13, 2026 · not_requested

From Search to Sofa: Rethinking Discovery with Furniture.com | Reimagining Retail

Duration seconds: 1717
Source: https://behindthenumbers.podbean.com/e/from-search-to-sofa-rethinking-discovery-with-furniturecom-reimagining-retail/

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May 11, 2026 · not_requested

Where Should Meta Be Focusing Its AI Efforts? An AI Mark Zuckerberg? 3 Big Questions for Meta | Behind the Numbers

Duration seconds: 1833
Source: https://behindthenumbers.podbean.com/e/where-should-meta-be-focusing-its-ai-efforts-an-ai-mark-zuckerberg-3-big-questions-for-meta-behind-the-numbers/

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May 8, 2026 · not_requested

Is Google Quietly Losing? YouTube “Stations” Impact? 3 Big Questions for Google | Behind the Numbers

Duration seconds: 1468
Source: https://behindthenumbers.podbean.com/e/where-is-google-quietly-losing-are-stations-right-for-youtube-3-big-questions-for-google-behind-the-numbers/

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May 6, 2026 · not_requested

Retail Hype vs. Reality: Fixing Discovery and the One Idea Worth Stealing | Reimagining Retail

Duration seconds: 1386
Source: https://behindthenumbers.podbean.com/e/retail-hype-vs-reality-fixing-discovery-and-the-one-idea-worth-stealing-reimagining-retail/

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May 4, 2026 · not_requested

Apple After Tim Cook: Where Is It Heading? | Behind the Numbers

Duration seconds: 1668
Source: https://behindthenumbers.podbean.com/e/apple-after-tim-cook-where-is-it-heading-behind-the-numbers/

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May 1, 2026 · not_requested

AI Assistants That Sell You Things On The Side | Behind the Numbers

Duration seconds: 1380
Source: https://behindthenumbers.podbean.com/e/ai-assistants-that-sell-you-things-on-the-side-behind-the-numbers/

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Apr 29, 2026 · not_requested

The Great KitKat Heist, the "Sephora-fication" of Walmart, and More | Reimagining Retail

Duration seconds: 1696
Source: https://behindthenumbers.podbean.com/e/the-great-kitkat-heist-the-sephora-fication-of-walmart-and-more-reimagining-retail/

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Apr 27, 2026 · not_requested

Leaving WBD Behind? Reed Saying Goodbye? — The 3 Big Questions for Netflix | Behind the Numbers

Duration seconds: 1573
Source: https://behindthenumbers.podbean.com/e/leaving-wbd-behind-reed-saying-goodbye-%e2%80%94-the-3-big-questions-for-netflix-behind-the-numbers/

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Apr 24, 2026 · not_requested

Meta to Dethrone Google as Top Ad Business — Here’s Why | Behind the Numbers

Duration seconds: 1614
Source: https://behindthenumbers.podbean.com/e/meta-to-dethrone-google-as-top-ad-business-%e2%80%94-here-s-why-behind-the-numbers/

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Apr 23, 2026 · not_requested

AI, Brand Safety’s Frenemy | Behind the Numbers

Duration seconds: 1909
Source: https://behindthenumbers.podbean.com/e/ai-brand-safety-s-frenemy-behind-the-numbers-1776966920/

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Apr 22, 2026 · not_requested

The Returns Problem: How to Keep Things Sold and Customers Happy | Reimagining Retail

Duration seconds: 1612
Source: https://behindthenumbers.podbean.com/e/the-returns-problem-how-to-keep-things-sold-and-customers-happy-reimagining-retail/

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Apr 20, 2026 · not_requested

AI, Brand Safety’s Frenemy | Behind the Numbers (Video)

Duration seconds: 1909
Source: https://behindthenumbers.podbean.com/e/ai-brand-safety-s-frenemy-behind-the-numbers/

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Apr 17, 2026 · not_requested

Media Quality and Measurement: The Gap Between Seeing, and Knowing | Behind the Numbers

Duration seconds: 1520
Source: https://behindthenumbers.podbean.com/e/media-quality-and-measurement-the-gap-between-seeing-and-knowing-behind-the-numbers/

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Apr 17, 2026 · not_requested

Media Quality and Measurement: The Gap Between Seeing, and Knowing | Behind the Numbers (Video)

Duration seconds: 1520
Source: https://behindthenumbers.podbean.com/e/media-quality-and-measurement-the-gap-between-seeing-and-knowing-behind-the-numbers-video/

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Apr 16, 2026 · not_requested

America’s Love-Hate Relationship with (Sports) Betting | In the Game (Video)

Duration seconds: 2134
Source: https://behindthenumbers.podbean.com/e/america-s-love-hate-relationship-with-sports-betting-in-the-game-video/

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Apr 16, 2026 · not_requested

America’s Love-Hate Relationship with (Sports) Betting | In the Game

Duration seconds: 2134
Source: https://behindthenumbers.podbean.com/e/america-s-love-hate-relationship-with-sports-betting-in-the-game/

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