# Swatch x Audemars Piguet’s “Royal Pop” Collab Chaos, Miller's Soccer Ball Cooler, and More | Reimagining Retail

Page: https://stenobird.com/podcast/behind-the-numbers-an-emarketer-podcast-802137/swatch-x-audemars-piguet-s-royal-pop-collab-chaos-miller-s-soccer-ball-cooler-and-more-reimagining-retail
Text version: https://stenobird.com/podcast/behind-the-numbers-an-emarketer-podcast-802137/swatch-x-audemars-piguet-s-royal-pop-collab-chaos-miller-s-soccer-ball-cooler-and-more-reimagining-retail.md
Podcast: [Behind the Numbers: an EMARKETER Podcast](https://stenobird.com/podcast/behind-the-numbers-an-emarketer-podcast-802137)
Published: 2026-05-27T04:01:00+00:00
Episode link: https://behindthenumbers.podbean.com/e/swatch-x-audemars-piguet-s-royal-pop-collab-chaos-millers-soccer-ball-cooler-and-more-reimagining-retail/
Audio file: https://dts.podtrac.com/redirect.mp3/mcdn.podbean.com/mf/web/zpyvahyynb6pqyxv/RR_05-27-2027_DRAFT-1mp3.mp3
Processing state: not_requested
JSON: https://stenobird.com/v1/public/podcasts/behind-the-numbers-an-emarketer-podcast-802137/episodes/swatch-x-audemars-piguet-s-royal-pop-collab-chaos-miller-s-soccer-ball-cooler-and-more-reimagining-retail
Duration seconds: 1826

## Resource

On today’s podcast episode, we present our “Unofficial Monthly Retailer Awards” (UMRAs) for May, including “Most Impactful Campaign,” “Best IRL Initiative,” and “Greatest Under-the-Radar Move.” Listen to the discussion with Vice President of Content and host Suzy Davidkhanian, Principal Analyst Sky Canaves, and Analysts Arielle Feger and Rachel Wolff. Get more insights like these with our free, industry-leading newsletters covering advertising, marketing, and commerce. Sign up at emarketer.com/newslettersFollow us on Instagram at: https://www.instagram.com/emarketer/For sponsorship opportunities contact us: advertising@emarketer.comFor more information visit: https://www.emarketer.com/advertise/Have questions or just want to say hi? Drop us a line at podcast@emarketer.com For a transcript of this episode click here:https://www.emarketer.com/content/podcast-swatch-x-audemars-piguet-s-royal-pop-collab-chaos-miller-s-soccer-ball-reimagining-retail© 2026 EMARKETER

## Actions

- request_transcript: `POST https://stenobird.com/v1/public/podcasts/behind-the-numbers-an-emarketer-podcast-802137/episodes/swatch-x-audemars-piguet-s-royal-pop-collab-chaos-miller-s-soccer-ball-cooler-and-more-reimagining-retail/transcription-requests` — Idempotently request low-priority transcript generation for this episode.
- read_markdown: `GET https://stenobird.com/podcast/behind-the-numbers-an-emarketer-podcast-802137/swatch-x-audemars-piguet-s-royal-pop-collab-chaos-miller-s-soccer-ball-cooler-and-more-reimagining-retail.md` — Read the agent-friendly Markdown representation of this episode resource.

A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed.

## Transcript

Full transcripts are not published on public pages unless there is a clear rights basis.