# Apple After Tim Cook: Where Is It Heading? | Behind the Numbers

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Text version: https://stenobird.com/podcast/behind-the-numbers-an-emarketer-podcast-802137/apple-after-tim-cook-where-is-it-heading-behind-the-numbers.md
Podcast: [Behind the Numbers: an EMARKETER Podcast](https://stenobird.com/podcast/behind-the-numbers-an-emarketer-podcast-802137)
Published: 2026-05-04T04:01:00+00:00
Episode link: https://behindthenumbers.podbean.com/e/apple-after-tim-cook-where-is-it-heading-behind-the-numbers/
Audio file: https://dts.podtrac.com/redirect.mp3/mcdn.podbean.com/mf/web/qcvhjnyxr5jvbbt2/20260405_-_Behind_the_Numbers_-_Apple_After_Tim_Cook_-_Where_Is_It_Heading-aqu2m.mp3
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JSON: https://stenobird.com/v1/public/podcasts/behind-the-numbers-an-emarketer-podcast-802137/episodes/apple-after-tim-cook-where-is-it-heading-behind-the-numbers
Duration seconds: 1668

## Resource

In today’s podcast episode, we discuss what will define Tim Cook’s legacy as he steps down as CEO of Apple; whether the company needs another “iPhone moment”; and the top priority for incoming boss John Ternus. Join Senior Director of Podcasts and host Marcus Johnson, along with Analyst Jacob Bourne and Principal Analyst Yory Wurmser. Listen anywhere, or watch on YouTube or Spotify. Subscribe to EMARKETER's newsletters. Go to https://www.emarketer.com/newsletters Follow us on Instagram at: https://www.instagram.com/emarketer/ For sponsorship opportunities, contact us: advertising@emarketer.com For more information, visit: https://www.emarketer.com/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com For a transcript of this episode, click here: https://www.emarketer.com/content/podcast-apple-after-tim-cook-where-heading-behind-numbers © 2026 EMARKETER

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## Transcript

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