Podcast

Inside the Creator Economy

Author: Cure Media
Feed episode count: 100
Official site: https://www.curemedia.com/influencer-marketing-podcast/
RSS: https://feed.podbean.com/influencermarketingtalks/feed.xml
JSON: /v1/public/podcasts/inside-the-creator-economy-3525094
Markdown: /podcast/inside-the-creator-economy-3525094.md

Summary

Welcome to Influencer Marketing Talks, your weekly 15 minutes podcast to understand more about influencer marketing and why it’s such a powerful channel when it comes to building trust in your target audience. Each week Sanna Ödmark and Frida Ekholm from Cure Media cover topics around digital and social media to help you take your marketing strategy to the next level. Also, join the conversations with topic experts from the industry! The podcast is brought to you by Cure Media, the leading influencer marketing company for fashion brands. www.curemedia.com

Episodes

Sep 16, 2026 · not_requested

Inside the Swedish Candy Craze: How BUBS Became a Global Phenomenon

Duration seconds: 2382
Source: https://influencermarketingtalks.podbean.com/e/inside-the-swedish-candy-craze-how-bubs-became-a-global-phenomenon/

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May 27, 2026 · not_requested

How IKEA Rebuilt Brand Tracking for Growth

Duration seconds: 2182
Source: https://influencermarketingtalks.podbean.com/e/how-ikea-rebuilt-brand-tracking-for-growth/

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May 13, 2026 · not_requested

PepsiCo’s Sorin Patilinet on Marketing Effectiveness in the Age of AI

Duration seconds: 3411
Source: https://influencermarketingtalks.podbean.com/e/pepsico-s-sorin-patilinet-on-marketing-effectiveness-in-the-age-of-ai/

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Apr 29, 2026 · not_requested

Elisabeth Asserson Ingebrigtsen on Being a Creator Today

Duration seconds: 1730
Source: https://influencermarketingtalks.podbean.com/e/elisabeth-asserson-ingebrigtsen-on-being-a-creator-today/

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Apr 15, 2026 · not_requested

From Broadcast to Participation: The TikTok Shift

Duration seconds: 1919
Source: https://influencermarketingtalks.podbean.com/e/from-broadcast-to-participation-the-tiktok-shift/

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Apr 1, 2026 · not_requested

5 Things We Can’t Stop Talking About Right Now

Duration seconds: 1605
Source: https://influencermarketingtalks.podbean.com/e/5-things-we-can-t-stop-talking-about-right-now/

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Mar 25, 2026 · not_requested

Building a Beauty Brand Through Culture with Roger Dupé

Duration seconds: 1903
Source: https://influencermarketingtalks.podbean.com/e/building-a-beauty-brand-through-culture-with-roger-dupe/

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Mar 18, 2026 · not_requested

Inside the Male Beauty Shift with Jonna Oteiza

Duration seconds: 2064
Source: https://influencermarketingtalks.podbean.com/e/inside-the-male-beauty-shift-with-jonna-oteiza/

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Mar 11, 2026 · not_requested

The Åhléns Turnaround: Reinventing a 126-Year-Old Brand

Duration seconds: 1681
Source: https://influencermarketingtalks.podbean.com/e/the-ahlens-turnaround-reinventing-a-126-year-old-brand/

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Mar 4, 2026 · not_requested

From Influencer Marketing to Creator-Led Strategy with Sam Foroozesh

Duration seconds: 1297
Source: https://influencermarketingtalks.podbean.com/e/from-influencer-marketing-to-creator-led-strategy-with-sam-foroozesh/

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Dec 28, 2025 · not_requested

Creator POV: The Shift in Running Culture with Hedda Schroeter Skaug

Duration seconds: 1670
Source: https://influencermarketingtalks.podbean.com/e/hedda-schroeter-skaug/

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Dec 10, 2025 · not_requested

Snapchat’s Comeback & The New Rules of Real Connection

Duration seconds: 1544
Source: https://influencermarketingtalks.podbean.com/e/snapchat-s-comeback-the-new-rules-of-real-connection/

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Dec 3, 2025 · not_requested

Creator POV: Meaningful Influence in a TikTok World With Frida Jernspets

Duration seconds: 1587
Source: https://influencermarketingtalks.podbean.com/e/creator-pov-meaningful-influence-in-a-tiktok-world/

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Nov 26, 2025 · not_requested

Powered by Joy: How Cloetta Builds Brands for Anyone, Anytime, Anywhere

Duration seconds: 1504
Source: https://influencermarketingtalks.podbean.com/e/powered-by-joy-how-cloetta-builds-brands-for-anyone-anytime-anywhere/

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Nov 19, 2025 · not_requested

Creator POV: How to Build a Brand That Lasts With Louise Lundberg

Duration seconds: 1772
Source: https://influencermarketingtalks.podbean.com/e/creator-pov-how-to-build-a-brand-that-lasts/

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Nov 12, 2025 · not_requested

More Than a Trend: How Sport and Wellness Became Culture

Duration seconds: 1233
Source: https://influencermarketingtalks.podbean.com/e/more-than-a-trend-how-sport-and-wellness-became-culture/

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Nov 5, 2025 · not_requested

From Freezers to Feeds: How Findus Keeps a Heritage Brand Fresh

Duration seconds: 1307
Source: https://influencermarketingtalks.podbean.com/e/from-freezers-to-feeds-how-findus-keeps-a-heritage-brand-fresh/

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Oct 29, 2025 · not_requested

Why Some Retailers Win (and Others Don’t)

Duration seconds: 1690
Source: https://influencermarketingtalks.podbean.com/e/why-some-retailers-win-and-others-don-t/

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Oct 22, 2025 · not_requested

The Power of Passion Communities: Inside the Male Creator Movement

Duration seconds: 1494
Source: https://influencermarketingtalks.podbean.com/e/the-power-of-passion-communities-inside-the-male-creator-movement/

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Oct 15, 2025 · not_requested

From Buzzword to Business Value: The Real Story of UGC

Duration seconds: 1680
Source: https://influencermarketingtalks.podbean.com/e/from-buzzword-to-business-value-the-real-story-of-ugc/

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Oct 8, 2025 · not_requested

Beyond Likes: How Microsoft Scaled Influencer Marketing 12x

Duration seconds: 2315
Source: https://influencermarketingtalks.podbean.com/e/beyond-likes-how-microsoft-scaled-influencer-marketing-12x/

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Oct 1, 2025 · not_requested

5 Trends Defining the Creator Economy in 2026

Duration seconds: 1601
Source: https://influencermarketingtalks.podbean.com/e/5-trends-defining-the-creator-economy-in-2026/

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Jun 25, 2025 · not_requested

ThisThat on Influencer Marketing’s Full-Funnel Power

Duration seconds: 1045
Source: https://influencermarketingtalks.podbean.com/e/thisthat-on-influencer-marketing-s-full-funnel-power/

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Jun 11, 2025 · not_requested

Intersport On Merging Tradition and Transformation

Duration seconds: 913
Source: https://influencermarketingtalks.podbean.com/e/intersport-on-merging-tradition-and-transformation/

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May 28, 2025 · not_requested

Inside Asket's Mission to Redefine Fashion and Consumer Behaviour

Duration seconds: 1067
Source: https://influencermarketingtalks.podbean.com/e/inside-asket-s-mission-to-redefine-fashion-and-consumer-behaviour/

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