Podcast

Brand Formula: An F1 Marketing Podcast

Author

Brand Formula

Feed episode count

13

Official site

https://feeds.acast.com/public/shows/brand-formula-an-f1-marketing-podcast

RSS

https://feeds.acast.com/public/shows/69b09192a1c9931634d498e7

JSON

/v1/public/podcasts/brand-formula-an-f1-marketing-podcast-7759632

Markdown

/podcast/brand-formula-an-f1-marketing-podcast-7759632.md

Summary

Welcome to Brand Formula, a new podcast focused on the marketing and brands at play in Formula 1 today. Your hosts Mordecai & Elyssa, have 30 years of marketing experience across agencies, in house at brands, digital platforms, content studios, and more. Also, they are big F1 fans. Elyssa was raised on F1 from childhood and Mordecai is a Drive To Survive covid convert. Each week Brand Formula will bring to takes on the brands around F1, the teams, and the driver’s themselves. Analyzing the advertising and marketing moves being made, the audience as it continues to evolve across markets, and look at white spaces they think need to be covered. Who is seeing a ROI and who’s DNFed. Here we look at the brand formulas shaping F1 today. Thank you for listening, Hosted on Acast. See acast.com/privacy for more information.

Episodes