Stenobird

Episode

BrandBastion Mixes AI and Human Judgment to Build Trust at Scale

Podcast
Cold Call
Published
Nov 25, 2025
Duration seconds
1592
Processing state
not_requested
Canonical source
https://hbr.org/podcast/2025/11/brandbastion-mixes-ai-and-human-judgment-to-build-trust-at-scale
Audio
https://audio.hbr.org/cold-call/20251124123658-BrandBastionMixesAIandHumanJudgmenttoBuildTrustatScale.mp3
JSON
/v1/public/podcasts/cold-call-634317/episodes/brandbastion-mixes-ai-and-human-judgment-to-build-trust-at-scale
Markdown
/podcast/cold-call-634317/brandbastion-mixes-ai-and-human-judgment-to-build-trust-at-scale.md

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Summary

Jenny Wolfram founded BrandBastion to help companies manage the risks of social media by combining AI with human moderation. She joins HBS professor Julian De Freitas and BrandBastion’s Head of Operations and Finance, Vesa Rikkinen, to discuss how this hybrid model builds trust without ballooning costs.