Episode

Zillow's VP of Brand and Product Marketing, Beverly Jackson

Podcast
Wharton Marketing Matters
Published
Feb 19, 2026
Duration seconds
2106
Processing state
not_requested
Canonical source
https://knowledge.wharton.upenn.edu/podcast/marketing-matters/zillows-vp-of-brand-and-product-marketing-beverly-jackson/
Audio
https://sphinx.acast.com/p/open/s/63ea72a402ceee00119a07fe/e/6995d7d34c238f5dcaf83671/media.mp3
JSON
/v1/public/podcasts/wharton-marketing-matters-4542211/episodes/zillow-s-vp-of-brand-and-product-marketing-beverly-jackson
Markdown
/podcast/wharton-marketing-matters-4542211/zillow-s-vp-of-brand-and-product-marketing-beverly-jackson.md

Actions

  • POST https://stenobird.com/v1/public/podcasts/wharton-marketing-matters-4542211/episodes/zillow-s-vp-of-brand-and-product-marketing-beverly-jackson/transcription-requests
    Idempotently request low-priority transcript generation for this episode.
  • GET https://stenobird.com/podcast/wharton-marketing-matters-4542211/zillow-s-vp-of-brand-and-product-marketing-beverly-jackson.md
    Read the agent-friendly Markdown representation of this episode resource.

Summary

Beverly Jackson, Vice President of Brand and Product Marketing at Zillow, joins Barbara & Americus to explain how the company’s two-sided marketplace, consumer-first philosophy, and campaigns like “Someday Starts Today” leverage data, AI-driven tools, and brand storytelling to reduce uncertainty, build trust, and modernize the home buying and renting experience. Hosted on Acast. See acast.com/privacy for more information.