Episode
Highlights: Liquid Death | Wilson Sporting Goods Co.
- Podcast
- Wharton Marketing Matters
- Published
- Jan 1, 2026
- Duration seconds
- 1923
- Processing state
not_requested
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Summary
Highlights from interviews with Ryan Heuser, Senior Vice President of Experiential at Liquid Death, on the brand’s origins, Eagles partnership, and experiential strategy, alongside insights from David Picioski, Head of Global Brand Partnerships and Collaborations at Wilson Sporting Goods Co., covering Wilson’s NBA partnership, player relationships, Caitlin Clark ambassadorship, and technology-driven product innovation. Hosted on Acast. See acast.com/privacy for more information.