Episode
Connecting sustainability with marketing effectiveness
- Podcast
- The WARC Podcast
- Published
- Jun 2, 2026
- Duration seconds
- 2391
- Processing state
not_requested- Canonical source
- https://www.warc.com/en/warc-podcasts
Actions
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Summary
How do social values and environmental sustainability boost marketing effectiveness? Goodvertising's Thomas Kolster joins WARC's Amy Rodgers to discuss how sustainability is a driving factor on the most effective advertising campaigns, based on WARC Rankings data. For 40 years, WARC has been providing the marketing industry with rigorous, unbiased evidence and expert effectiveness guidance. The WARC Podcast publishes a new episode every Tuesday and Thursday. Subscribe to The WARC Podcast here: https://www.warc.com/en/warc-podcasts Sign up to daily WARC News for free: https://www.warc.com/en/latest Book a demo: https://www.warc.com/en/subscribe