Episode
How to Build Smarter SEO with AI and DEO with Jason Ciment
- Podcast
- The B2B Growth Blueprint
- Published
- Jul 3, 2025
- Duration seconds
- 1767
- Processing state
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Summary
AI-Driven Visibility: Jason Ciment on Reinventing Digital Marketing and SEO In this episode of the B2B Growth Blueprint Podcast , host Mark Osborne sits down with Jason Ciment, co-founder of Get Visible, to discuss how digital marketing is evolving in the era of AI, SEO, and strategic networking. With a background as both a CPA and a lawyer, Jason shares how he transitioned into entrepreneurship and built Get Visible into a digital marketing agency renowned for redefining the rules of online visibility. Jason introduces concepts like DEO—Discovery, Experience, Optimization—to shift the SEO conversation into a broader, AI-first strategy. He also explains "Network 10,000," a system for turning LinkedIn into a referral engine powered by curated connections and virtual assistants. From leveraging tax credits for ADA-compliant websites to managing custom ChatGPT models, Jason shares how small businesses can compete through more intelligent systems and strategic introductions. Key Takeaways: SEO Is Now DEO : Jason reframes SEO as "Discovery, Experience, Optimization," where AI tools like ChatGPT expand how and where brands become visible, not just on Google. LinkedIn Referrals Done Right : With his "Network 10,000" concept, Jason shows how businesses can use software and virtual assistants to systematize high-trust referrals at scale. ADA Compliance = Business Advantage : Many small businesses miss out on a tax credit for building accessible websites. Jason explains how this benefit can help fund better digital infrastructure. AI Prompt Management Is the Next Step : Get Visible is launching Manager Links, a tool that organizes and bookmarks custom ChatGPT prompts to boost productivity. Think Like a Connector, Not a Marketer : Jason emphasizes human relationships over cold ad…