# How to Build Smarter SEO with AI and DEO with Jason Ciment Page: https://stenobird.com/podcast/the-b2b-growth-blueprint/how-to-build-smarter-seo-with-ai-and-deo-with-jason-ciment Text version: https://stenobird.com/podcast/the-b2b-growth-blueprint/how-to-build-smarter-seo-with-ai-and-deo-with-jason-ciment.md Podcast: [The B2B Growth Blueprint](https://stenobird.com/podcast/the-b2b-growth-blueprint) Published: 2025-07-03T15:42:06+00:00 Episode link: https://5ee09b20-49e9-4270-826d-d25b723d8723.libsyn.com/how-to-build-smarter-seo-with-ai-and-deo-with-jason-ciment Audio file: https://traffic.libsyn.com/secure/5ee09b20-49e9-4270-826d-d25b723d8723/Jason_Ciment.mp3?dest-id=4337758 Processing state: failed JSON: https://stenobird.com/v1/public/podcasts/the-b2b-growth-blueprint/episodes/how-to-build-smarter-seo-with-ai-and-deo-with-jason-ciment Duration seconds: 1767 ## Resource AI-Driven Visibility: Jason Ciment on Reinventing Digital Marketing and SEO In this episode of the B2B Growth Blueprint Podcast , host Mark Osborne sits down with Jason Ciment, co-founder of Get Visible, to discuss how digital marketing is evolving in the era of AI, SEO, and strategic networking. With a background as both a CPA and a lawyer, Jason shares how he transitioned into entrepreneurship and built Get Visible into a digital marketing agency renowned for redefining the rules of online visibility. Jason introduces concepts like DEO—Discovery, Experience, Optimization—to shift the SEO conversation into a broader, AI-first strategy. He also explains "Network 10,000," a system for turning LinkedIn into a referral engine powered by curated connections and virtual assistants. From leveraging tax credits for ADA-compliant websites to managing custom ChatGPT models, Jason shares how small businesses can compete through more intelligent systems and strategic introductions. Key Takeaways: SEO Is Now DEO : Jason reframes SEO as "Discovery, Experience, Optimization," where AI tools like ChatGPT expand how and where brands become visible, not just on Google. LinkedIn Referrals Done Right : With his "Network 10,000" concept, Jason shows how businesses can use software and virtual assistants to systematize high-trust referrals at scale. ADA Compliance = Business Advantage : Many small businesses miss out on a tax credit for building accessible websites. Jason explains how this benefit can help fund better digital infrastructure. AI Prompt Management Is the Next Step : Get Visible is launching Manager Links, a tool that organizes and bookmarks custom ChatGPT prompts to boost productivity. Think Like a Connector, Not a Marketer : Jason emphasizes human relationships over cold ad… ## Actions - request_transcript: `POST https://stenobird.com/v1/public/podcasts/the-b2b-growth-blueprint/episodes/how-to-build-smarter-seo-with-ai-and-deo-with-jason-ciment/transcription-requests` — Idempotently request low-priority transcript generation for this episode. - read_markdown: `GET https://stenobird.com/podcast/the-b2b-growth-blueprint/how-to-build-smarter-seo-with-ai-and-deo-with-jason-ciment.md` — Read the agent-friendly Markdown representation of this episode resource. A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed. ## Transcript Full transcripts are not published on public pages unless there is a clear rights basis.