{"podcast":{"title":"The B2B Growth Blueprint","slug":"the-b2b-growth-blueprint","podcast_index_feed_id":6849877,"rss_url":"https://feeds.libsyn.com/506143/rss","website_url":"https://sites.libsyn.com/506143","image_url":"https://static.libsyn.com/p/assets/4/b/d/d/4bdde59f0aa1ec14e55e3c100dce7605/New_Podcast_Artwork_1-20240708-puw2ulsefh.png","author":"Mark Osborne","episode_count":154,"summary":"Interviews with Founders, Investors, Advisors, and CEOs at Professional Services, B2B SaaS, and Tech Firms who share the Systems and Processes that led to their success, scaling, and founder exit or recapitalization. Ideal for Entrepreneurs, Founders, Co-Founders, CEOs, Presidents as well as Advisors who want to take their B2B SaaS, Tech, or Services firm to the next level of growth or enjoy a successful exit. Focus on predictable, scalable solutions built on solid marketing principles, not chasing growth hacks, gaming algorithms, dumping money into ads that don't work, or drowning in unqualified leads. Hosted and moderated by Mark Osborne, author of the #1 Best-Selling Book \"Are Your Leads KILLING Your Business?\"","last_synced_at":null,"page_url":"https://stenobird.com/podcast/the-b2b-growth-blueprint"},"episode":{"title":"How to Build Smarter SEO with AI and DEO with Jason Ciment","slug":"how-to-build-smarter-seo-with-ai-and-deo-with-jason-ciment","published_at":"2025-07-03T15:42:06+00:00","page_url":"https://stenobird.com/podcast/the-b2b-growth-blueprint/how-to-build-smarter-seo-with-ai-and-deo-with-jason-ciment","show_page_url":"https://stenobird.com/podcast/the-b2b-growth-blueprint","url":"https://5ee09b20-49e9-4270-826d-d25b723d8723.libsyn.com/how-to-build-smarter-seo-with-ai-and-deo-with-jason-ciment","audio_url":"https://traffic.libsyn.com/secure/5ee09b20-49e9-4270-826d-d25b723d8723/Jason_Ciment.mp3?dest-id=4337758","summary":"AI-Driven Visibility: Jason Ciment on Reinventing Digital Marketing and SEO In this episode of the B2B Growth Blueprint Podcast , host Mark Osborne sits down with Jason Ciment, co-founder of Get Visible, to discuss how digital marketing is evolving in the era of AI, SEO, and strategic networking. With a background as both a CPA and a lawyer, Jason shares how he transitioned into entrepreneurship and built Get Visible into a digital marketing agency renowned for redefining the rules of online visibility. Jason introduces concepts like DEO—Discovery, Experience, Optimization—to shift the SEO conversation into a broader, AI-first strategy. He also explains \"Network 10,000,\" a system for turning LinkedIn into a referral engine powered by curated connections and virtual assistants. From leveraging tax credits for ADA-compliant websites to managing custom ChatGPT models, Jason shares how small businesses can compete through more intelligent systems and strategic introductions. Key Takeaways: SEO Is Now DEO : Jason reframes SEO as \"Discovery, Experience, Optimization,\" where AI tools like ChatGPT expand how and where brands become visible, not just on Google. LinkedIn Referrals Done Right : With his \"Network 10,000\" concept, Jason shows how businesses can use software and virtual assistants to systematize high-trust referrals at scale. ADA Compliance = Business Advantage : Many small businesses miss out on a tax credit for building accessible websites. Jason explains how this benefit can help fund better digital infrastructure. AI Prompt Management Is the Next Step : Get Visible is launching Manager Links, a tool that organizes and bookmarks custom ChatGPT prompts to boost productivity. Think Like a Connector, Not a Marketer : Jason emphasizes human relationships over cold ad…","meta_description":"AI-Driven Visibility: Jason Ciment on Reinventing Digital Marketing and SEO In this episode of the B2B Growth Blueprint Podcast , host Mark Osborne sits d…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1767,"processing_state":"failed","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-b2b-growth-blueprint/episodes/how-to-build-smarter-seo-with-ai-and-deo-with-jason-ciment/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-b2b-growth-blueprint/how-to-build-smarter-seo-with-ai-and-deo-with-jason-ciment.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}