Episode
From Receptionist to $3.8B CEO: The Mindset That Changed Everything | DeAnn Golden
- Podcast
- Stay Paid Podcast
- Published
- Apr 27, 2026
- Duration seconds
- 2279
- Processing state
not_requested- Canonical source
- https://staypaidpodcast.com
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Summary
What does it take to go from answering phones as a receptionist to leading one of Georgia's top real estate companies to $3.8 billion in annual sales? DeAnn Golden — President & CEO of Berkshire Hathaway HomeServices Georgia Properties — joins Josh and Luke on Stay Paid to share the leadership principles, agent productivity strategies, and mindset shifts that built her empire. In this episode: • Why coaching transforms people when training only transfers knowledge • How to position yourself as a real estate financial consultant — not just a salesperson • The 2-calls-a-day strategy that builds deep client relationships and consistent business • The 3 interview questions DeAnn uses to identify coachable, high-character hires • Her 4 company core values and why "people first" underlies everything • The truth about the 87% fallout rate — and how to be one of the agents who stays DeAnn's website: deanngolden.com Follow DeAnn on Instagram: https://www.instagram.com/deanngolden/ Friend DeAnn on Facebook: https://www.facebook.com/deannbgolden/ Connect with DeAnn on LinkedIn: https://www.linkedin.com/in/deannbgolden