Episode
348: 'It Has to Make Sense', with Zach Hauer
- Published
- Jun 18, 2026
- Duration seconds
- 3831
- Processing state
not_requested- Canonical source
- https://singletrack.fm/ep348/
Actions
POST https://stenobird.com/v1/public/podcasts/singletrack-with-mathias-eichler-231667/episodes/348-it-has-to-make-sense-with-zach-hauer/transcription-requests
Idempotently request low-priority transcript generation for this episode.GET https://stenobird.com/podcast/singletrack-with-mathias-eichler-231667/348-it-has-to-make-sense-with-zach-hauer.md
Read the agent-friendly Markdown representation of this episode resource.
Summary
Just ahead of "Tahoe Week", where we'll meet in person, I chat with Open Fuel co-founder Zach Hauer about marketing an outdoor brand in today's business and media landscape. We chat about AI, ROI, high carb slushies, plogging and how in the end this all has to make sense. LINKS TrailCon Plog: Open Fuel + Dera Open Fuel Open Fuel on Instagram Zach Hauer on Instagram Get more: Singletrack.fm Rock Candy Running Trail Running Film Festival Brought to you by Electric Cable Car - your trail and mountain news!