Episode

Find Customer Demand Faster and Stop Wasting Months Building - Rob Snyder

Podcast
Sales POP! Podcasts: Insights from Top Experts in Sales, Marketing, Leadership & More.
Published
Jul 2, 2026
Duration seconds
1387
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not_requested
Canonical source
https://salespop.libsyn.com/find-customer-demand-faster-and-stop-wasting-months-building-rob-snyder
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https://dts.podtrac.com/redirect.mp3/traffic.libsyn.com/secure/salespop/Rob_Snyder.mp3?dest-id=1131191
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Markdown
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Summary

Rob Snyder—serial startup founder, Harvard Innovation Labs fellow, and author of The Power of Pull —explains why customers buy: they have "blocked demand," meaning they're already trying to do something urgent but their current tools fall short. He shows founders how to stop pushing, spot real pull, and find the customers who rip a product out of their hands instead of wasting months building for people who won't buy. Learn more at https://robsnyder.org/