Episode

Your B2B podcast is NOT top of funnel marketing

Podcast
B2B Podcasting Insights - business strategy podcast for founders and brands
Published
Nov 3, 2025
Duration seconds
497
Processing state
not_requested
Canonical source
https://podknows.co.uk
Audio
https://episodes.captivate.fm/episode/b44b296e-e2ca-4e22-a44c-ca8c829addbc.mp3
JSON
/v1/public/podcasts/b2b-podcasting-insights-business-strategy-podcast-for-founders-and-brands-444039/episodes/your-b2b-podcast-is-not-top-of-funnel-marketing
Markdown
/podcast/b2b-podcasting-insights-business-strategy-podcast-for-founders-and-brands-444039/your-b2b-podcast-is-not-top-of-funnel-marketing.md

Actions

  • POST https://stenobird.com/v1/public/podcasts/b2b-podcasting-insights-business-strategy-podcast-for-founders-and-brands-444039/episodes/your-b2b-podcast-is-not-top-of-funnel-marketing/transcription-requests
    Idempotently request low-priority transcript generation for this episode.
  • GET https://stenobird.com/podcast/b2b-podcasting-insights-business-strategy-podcast-for-founders-and-brands-444039/your-b2b-podcast-is-not-top-of-funnel-marketing.md
    Read the agent-friendly Markdown representation of this episode resource.

Summary

Most branded podcasts chase 'awareness' and stall. Let's make sure yours doesn't. Hi, I'm Neal Veglio, founder of Podknows Podcasting. In this episode, I'm making my case for why your show isn’t top-of-funnel content—it’s conversion accelerant. You’ll learn the 70% Rule (who your show is really for), how to swap broad topics for buying-trigger episodes, and why you need this podcast to become your best salesperson, without the pitch. Ready to turn your feed into a closer? Book a Podknows Podcast Audit for a written report, video breakdown, and a 1:1 call—delivered within four working days after booking: podknows.co.uk/audits . Mentioned in this episode: Chapters This podcast uses chapters in apps that support them.