Episode
Inside the Emails of July, Step One and APG & Co: Three Klaviyo Champions on Why Segmentation Is Dying | The Klaviyo #632
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- Jun 7, 2026
- Duration seconds
- 3866
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Summary
Most brands know what their campaigns are doing. Fewer know whether their flows are actually doing the heavy lifting. This is the second of three special episodes recorded live at Klaviyo's Sydney event, K:SYD. Nathan put forward a panel instead of a single interview, and the room delivered. Three Klaviyo Champions, three very different businesses, one hour on email, CRM, data and where retention marketing is actually heading. Lachi Agnew is Head of Technology at July, the Melbourne luggage b...