Episode
How to Go From eCommerce to Physical Retail #623
- Published
- May 7, 2026
- Duration seconds
- 696
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Summary
Customer acquisition costs on paid social have been rising for years. The channels that drove efficient growth half a decade ago are harder to justify today. Physical retail is starting to look genuinely interesting to founders who would never have considered it before. But there's a gap between finding physical retail interesting and actually making it work. Most e-commerce operators approach the move with a revenue mindset they've carried from online. They measure store performance the way ...