Episode
Groov Founder Dan Cataldi on Reinventing Custom Orthotics
- Podcast
- Wharton Marketing Matters
- Published
- Mar 12, 2026
- Duration seconds
- 1734
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- https://knowledge.wharton.upenn.edu/podcast/marketing-matters/groov-founder-dan-cataldi-on-reinventing-custom-orthotics/
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Summary
Dan Cataldi, Founder of Groov, joins Barbara and Americus to explain how the company uses iPhone-based 3D scanning to create custom inserts, why proprietary data and speed matter for defensibility, and how brand identity and packaging help build long-term advantage. Hosted on Acast. See acast.com/privacy for more information.