Episode
Google's Vice President of AI and Marketing Strategy, Joshua Spanier
- Podcast
- Wharton Marketing Matters
- Published
- Apr 9, 2026
- Duration seconds
- 1987
- Processing state
not_requested- Canonical source
- https://knowledge.wharton.upenn.edu/podcast/marketing-matters/googles-vice-president-of-ai-and-marketing-strategy-joshua-spanier/
Actions
POST https://stenobird.com/v1/public/podcasts/wharton-marketing-matters-4542211/episodes/google-s-vice-president-of-ai-and-marketing-strategy-joshua-spanier/transcription-requests
Idempotently request low-priority transcript generation for this episode.GET https://stenobird.com/podcast/wharton-marketing-matters-4542211/google-s-vice-president-of-ai-and-marketing-strategy-joshua-spanier.md
Read the agent-friendly Markdown representation of this episode resource.
Summary
Joshua Spanier, Vice President of AI and Marketing Strategy at Google, joins Barbara & Americus to discuss how artificial intelligence is transforming marketing from efficiency-driven automation to creative empowerment, redefining customer value, and enabling more personalized, “quest”-based consumer experiences. Hosted on Acast. See acast.com/privacy for more information.