Episode

Sweaty Billboards: Marketing The Movies

Podcast
Under the Influence with Terry O'Reilly
Published
Mar 14, 2026
Duration seconds
1655
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not_requested
Canonical source
https://apostrophepodcasts.ca/undertheinfluence
Audio
https://sphinx.acast.com/p/open/s/61d4ae405ad158001379010e/e/69a6fff00c5f248849c2a648/media.mp3
JSON
/v1/public/podcasts/under-the-influence-with-terry-o-reilly-994603/episodes/sweaty-billboards-marketing-the-movies
Markdown
/podcast/under-the-influence-with-terry-o-reilly-994603/sweaty-billboards-marketing-the-movies.md

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Summary

With the Oscars around the corner, we take a look at creative movie marketing. We’ll talk about miniature billboards that promoted Ant-Man. A billboard that actually sweated to promote an action film. And we’ll discuss a movie that was saved by a Beatle – then got banned, and was a box office success. We know you want to listen to all the ads in this show. On the off-chance you  don’t ,  subscribe ad-free here. Hosted on Acast. See acast.com/privacy for more information.