Episode
TODAY July 9, 3rd Hour: Rare Look at Levi's Denim Research Lab | Steve Kornacki Breaks Down World Cup Quarter Finals | Shop TODAY: Stay Cool
- Podcast
- TODAY
- Published
- Jul 9, 2026
- Duration seconds
- 2195
- Processing state
not_requested- Canonical source
- https://www.nbcnews.com
Actions
POST https://stenobird.com/v1/public/podcasts/today-4029511/episodes/today-july-9-3rd-hour-rare-look-at-levi-s-denim-research-lab-steve-kornacki-breaks-down-world-cup-quarter-finals-shop-today-stay-cool/transcription-requests
Idempotently request low-priority transcript generation for this episode.GET https://stenobird.com/podcast/today-4029511/today-july-9-3rd-hour-rare-look-at-levi-s-denim-research-lab-steve-kornacki-breaks-down-world-cup-quarter-finals-shop-today-stay-cool.md
Read the agent-friendly Markdown representation of this episode resource.
Summary
Savannah Sellers catches up with Levi Strauss and Company's first female CEO Michelle Gass and gets a behind-the-scenes look at their research lab and learns what's next for one of America's most iconic brands. Also, NBC News Chief Data Analyst Steve Kornacki and soccer savant returns to studio 1A and breaks down some fast football facts ahead of the World Cup quarterfinals. Plus, Molly Ringwald and Bob Odenkirk are teaming up on stage and drop by to discuss their new roles in the Off-Broadway Show "Are You Now Or Have You Ever Been." And, lifestyle expert Bahar Takhtehchian shows off a whole line-up of products to help stay cool in the summer heat.