Episode

Whoever Answers the Phone Wins: The Hidden Cost of Missed Calls Featuring Erika Sanchez, EP 264

Podcast
Thriving Practice with Tracy Cherpeski
Published
Jun 24, 2026
Duration seconds
2135
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not_requested
Canonical source
https://tracycherpeski.podbean.com/e/whoever-answers-the-phone-wins-the-hidden-cost-of-missed-calls-featuring-erika-sanchez-ep-264/
Audio
https://mcdn.podbean.com/mf/web/2kv67xgqtaezz3ir/Erika_Sanchez_COMPLETE8bsqu.mp3
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/v1/public/podcasts/thriving-practice-with-tracy-cherpeski-3530340/episodes/whoever-answers-the-phone-wins-the-hidden-cost-of-missed-calls-featuring-erika-sanchez-ep-264
Markdown
/podcast/thriving-practice-with-tracy-cherpeski-3530340/whoever-answers-the-phone-wins-the-hidden-cost-of-missed-calls-featuring-erika-sanchez-ep-264.md

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Summary

Five missed phone calls could be costing your practice $5,000 to $10,000 a month — and most practice owners have no idea it’s happening. In this episode, Tracy talks with Erika Sanchez, CEO of Healthcare Call Center, about the hidden gap between marketing spend and practice growth.