Episode

Stop Being an Operator for the Insurance Company: Paul Vigario on Branding, Awareness, and Practice Growth Featuring Paul Vigario, EP 244

Podcast: Thriving Practice with Tracy Cherpeski
Published: Mar 18, 2026
Duration seconds: 2122
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Canonical source: https://tracycherpeski.podbean.com/e/stop-being-an-operator-for-the-insurance-company-paul-vigario-on-branding-awareness-and-practice-growth-featuring-paul-vigario-ep-244/
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Summary

What separates a thriving private practice from one that’s perpetually stuck? According to Paul Vigario, founder of SurfCT and strategist to over 12,000 healthcare practices worldwide, it comes down to two things: attention and compliance.