Episode

Data Over Guesswork: What a Marketing Engineer Knows About Growing Your Practice Featuring Cameron LiButti, EP 242

Podcast
Thriving Practice with Tracy Cherpeski
Published
Mar 11, 2026
Duration seconds
3188
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https://tracycherpeski.podbean.com/e/data-over-guesswork-what-a-marketing-engineer-knows-about-growing-your-practice-featuring-cameron-libutti-ep-242/
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https://mcdn.podbean.com/mf/web/42wjzyp988gh9uki/Cameron_LiButti_COMPLETE809hl.mp3
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Summary

Tracy sits down with Cameron LiButti, founder of Bidview Marketing, who brings an engineer’s precision to healthcare practice marketing strategy. Cameron shares how he uses local SEO data to assess competitive landscape before recommending any budget, why results realistically take 6–12 months (and what changes that timeline), and why your front desk team is a critical piece of your marketing success—not just your operations.