{"podcast":{"title":"Thriving Practice with Tracy Cherpeski","slug":"thriving-practice-with-tracy-cherpeski-3530340","podcast_index_feed_id":3530340,"rss_url":"https://feed.podbean.com/tracycherpeski/feed.xml","website_url":"https://tracycherpeski.podbean.com","image_url":"https://pbcdn1.podbean.com/imglogo/image-logo/10551129/Season_9_of_Solo_Image_1400_x_1400_px_1_bj4a0.png","author":"Tracy Cherpeski","episode_count":100,"summary":"Welcome to Thriving Practice - the show for healthcare practice owners who want to grow their practice while taking back their time. Hosted by executive coach and business consultant Tracy Cherpeski, this podcast features exclusive interviews with diverse healthcare business experts and successful practice leaders spanning the globe. Join us for authentic conversations about what it takes to build a successful practice without sacrifice. Our goal is to equip you with the right mindset, strategies and tools to take back your time, grow your practice and elevate your leadership. Subscribe now and then go to ThrivingPracticeCommunity.com to learn more about our modern Community of Practice for ambitious practice leaders who want to do things differently.","last_synced_at":"2026-06-27T08:20:09.071339+00:00","page_url":"https://stenobird.com/podcast/thriving-practice-with-tracy-cherpeski-3530340"},"episode":{"title":"Data Over Guesswork: What a Marketing Engineer Knows About Growing Your Practice Featuring Cameron LiButti, EP 242","slug":"data-over-guesswork-what-a-marketing-engineer-knows-about-growing-your-practice-featuring-cameron-libutti-ep-242","published_at":"2026-03-11T08:05:00+00:00","page_url":"https://stenobird.com/podcast/thriving-practice-with-tracy-cherpeski-3530340/data-over-guesswork-what-a-marketing-engineer-knows-about-growing-your-practice-featuring-cameron-libutti-ep-242","show_page_url":"https://stenobird.com/podcast/thriving-practice-with-tracy-cherpeski-3530340","url":"https://tracycherpeski.podbean.com/e/data-over-guesswork-what-a-marketing-engineer-knows-about-growing-your-practice-featuring-cameron-libutti-ep-242/","audio_url":"https://mcdn.podbean.com/mf/web/42wjzyp988gh9uki/Cameron_LiButti_COMPLETE809hl.mp3","summary":"Tracy sits down with Cameron LiButti, founder of Bidview Marketing, who brings an engineer’s precision to healthcare practice marketing strategy. Cameron shares how he uses local SEO data to assess competitive landscape before recommending any budget, why results realistically take 6–12 months (and what changes that timeline), and why your front desk team is a critical piece of your marketing success—not just your operations.","meta_description":"Tracy sits down with Cameron LiButti, founder of Bidview Marketing, who brings an engineer’s precision to healthcare practice marketing strategy. Cameron…","key_points":[],"chapters":[],"topics":[],"duration_seconds":3188,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/thriving-practice-with-tracy-cherpeski-3530340/episodes/data-over-guesswork-what-a-marketing-engineer-knows-about-growing-your-practice-featuring-cameron-libutti-ep-242/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/thriving-practice-with-tracy-cherpeski-3530340/data-over-guesswork-what-a-marketing-engineer-knows-about-growing-your-practice-featuring-cameron-libutti-ep-242.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}