Episode

Why Persuasion Fails When You Lead With Data

Podcast
The Strong Towns Podcast
Published
Apr 20, 2026
Duration seconds
2720
Processing state
not_requested
Canonical source
https://podcast.strongtowns.org/e/why-persuasion-fails-when-you-lead-with-data/
Audio
https://mcdn.podbean.com/mf/web/kzg9aasrttdhw5gp/STP_4-20-26.mp3
JSON
/v1/public/podcasts/the-strong-towns-podcast-496821/episodes/why-persuasion-fails-when-you-lead-with-data
Markdown
/podcast/the-strong-towns-podcast-496821/why-persuasion-fails-when-you-lead-with-data.md

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Summary

Good arguments fail when they ignore how people feel. Chuck Marohn and Joshua Bandoch talk through using empathy, ethical persuasion, and values-based stories with everyone from public works directors to concerned residents. Their examples reveal why understanding fears and incentives often matters more than another chart or study. Additional Show Notes Joshua Bandoch (LinkedIn) How to Get What You Want (Book) How to be more persuasive (Tedx Talk) Joshua Bandoch (Site) Chuck Marohn (Substack) This podcast is made possible by Strong Towns members. Thank you!