# Why Persuasion Fails When You Lead With Data Page: https://stenobird.com/podcast/the-strong-towns-podcast-496821/why-persuasion-fails-when-you-lead-with-data Text version: https://stenobird.com/podcast/the-strong-towns-podcast-496821/why-persuasion-fails-when-you-lead-with-data.md Podcast: [The Strong Towns Podcast](https://stenobird.com/podcast/the-strong-towns-podcast-496821) Published: 2026-04-20T10:00:00+00:00 Episode link: https://podcast.strongtowns.org/e/why-persuasion-fails-when-you-lead-with-data/ Audio file: https://mcdn.podbean.com/mf/web/kzg9aasrttdhw5gp/STP_4-20-26.mp3 Processing state: not_requested JSON: https://stenobird.com/v1/public/podcasts/the-strong-towns-podcast-496821/episodes/why-persuasion-fails-when-you-lead-with-data Duration seconds: 2720 ## Resource Good arguments fail when they ignore how people feel. Chuck Marohn and Joshua Bandoch talk through using empathy, ethical persuasion, and values-based stories with everyone from public works directors to concerned residents. Their examples reveal why understanding fears and incentives often matters more than another chart or study. Additional Show Notes Joshua Bandoch (LinkedIn) How to Get What You Want (Book) How to be more persuasive (Tedx Talk) Joshua Bandoch (Site) Chuck Marohn (Substack) This podcast is made possible by Strong Towns members. Thank you! ## Actions - request_transcript: `POST https://stenobird.com/v1/public/podcasts/the-strong-towns-podcast-496821/episodes/why-persuasion-fails-when-you-lead-with-data/transcription-requests` — Idempotently request low-priority transcript generation for this episode. - read_markdown: `GET https://stenobird.com/podcast/the-strong-towns-podcast-496821/why-persuasion-fails-when-you-lead-with-data.md` — Read the agent-friendly Markdown representation of this episode resource. A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed. ## Transcript Full transcripts are not published on public pages unless there is a clear rights basis.