Episode

Amazon's Latest Delivery: Local Advertising

Podcast
The Local Marketing Trends Podcast
Published
Oct 20, 2025
Duration seconds
1601
Processing state
not_requested
Canonical source
https://borrellassociates.com/podcast
Audio
https://cdn.simplecast.com/audio/160e6986-e48f-4c28-a903-b74d525668e0/episodes/2d627885-02f8-4591-a668-1475459726ff/audio/534354b5-2d78-43d1-bb59-54ef163007ac/default_tc.mp3?aid=rss_feed&feed=FQhGnFVT
JSON
/v1/public/podcasts/the-local-marketing-trends-podcast-1179911/episodes/amazon-s-latest-delivery-local-advertising
Markdown
/podcast/the-local-marketing-trends-podcast-1179911/amazon-s-latest-delivery-local-advertising.md

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Summary

What's Amazon doing in the local advertising space? Beyond offering geotargeted video and display ads on its own massive network, will Amazon make purchasing a radio, TV, or newspaper ad as simple as its "BUY NOW" button? In this episode, Gordon & Corey take their questions to Jennifer Mock Donohue, a former local radio and TV executive now heading up Amazon Local Advertising. Stay in the loop with all things Borrell when you join our Research Alert Lists. As always, thank you for listening. If you like the episode, leave us a review! Want to join the conversation? Share your comments at borrellassociates.com/podcast.