Episode
2515: Is Bigger Better in Advertising?
- Published
- Jul 28, 2026
- Duration seconds
- 712
- Processing state
not_requested
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Summary
It's the age-old debate on today's podcast--does size matter? Is bigger better? In advertising, as you're about to hear Rich explain, the answer is almost always YES. He'll cover the benefits of size and give you some tips for going large for print ads, mailings, tv & radio, billboards, and even home shows.