{"podcast":{"title":"The Level 10 Contractor Daily Podcast","slug":"the-level-10-contractor-daily-podcast-1184502","podcast_index_feed_id":1184502,"rss_url":"https://level10contractor.libsyn.com/rss","website_url":"https://www.level10contractor.com/podcast/","image_url":"https://static.libsyn.com/p/assets/6/b/6/9/6b69358882bb644c/l10-podcast-light-LRG.png","author":"Rich Harshaw","episode_count":2529,"summary":"Marketing and business-building insights, information, and inspiration to help remodeling and home services contractors make the jump to $10MM+.","last_synced_at":"2026-08-02T04:18:36.269217+00:00","page_url":"https://stenobird.com/podcast/the-level-10-contractor-daily-podcast-1184502"},"episode":{"title":"2515: Is Bigger Better in Advertising?","slug":"2515-is-bigger-better-in-advertising","published_at":"2026-07-28T04:30:00+00:00","page_url":"https://stenobird.com/podcast/the-level-10-contractor-daily-podcast-1184502/2515-is-bigger-better-in-advertising","show_page_url":"https://stenobird.com/podcast/the-level-10-contractor-daily-podcast-1184502","url":"https://level10contractor.libsyn.com/2515-is-bigger-better-in-advertising","audio_url":"https://traffic.libsyn.com/secure/level10contractor/2515.mp3?dest-id=1486781","summary":"It's the age-old debate on today's podcast--does size matter? Is bigger better? In advertising, as you're about to hear Rich explain, the answer is almost always YES. He'll cover the benefits of size and give you some tips for going large for print ads, mailings, tv & radio, billboards, and even home shows.","meta_description":"It's the age-old debate on today's podcast--does size matter? Is bigger better? In advertising, as you're about to hear Rich explain, the answer is almost…","key_points":[],"chapters":[],"topics":[],"duration_seconds":712,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-level-10-contractor-daily-podcast-1184502/episodes/2515-is-bigger-better-in-advertising/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-level-10-contractor-daily-podcast-1184502/2515-is-bigger-better-in-advertising.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}