Episode

Reaching the Right Audience

Podcast
The Granite List Live
Published
Sep 2, 2025
Duration seconds
860
Processing state
not_requested
Canonical source
https://thegranitelist.live/e/reaching-the-right-audience/
Audio
https://mcdn.podbean.com/mf/web/jfeu73pdjnq2c4fw/cpr_sep25_mixdown9dp0f.mp3
JSON
/v1/public/podcasts/the-granite-list-live-6598764/episodes/reaching-the-right-audience
Markdown
/podcast/the-granite-list-live-6598764/reaching-the-right-audience.md

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Summary

This week, Laura Carabello, Principal Owner and Chief Creative Officer of CPR Strategic Marketing Communications, joins The Granite List. Live to discuss recent trends in benefit communications and publishing. Specifically, Sally and Laura dive into the importance of content creation, the evolving role of AI in communications, and the impact of private equity in the industry. In a costly and complex healthcare landscape, Laura highlights the need for your plan to have an effective, patient-centric communications strategy.