Episode
How the Kyiv Independent built 20,000 paying members in a warzone
- Published
- Jul 31, 2025
- Duration seconds
- 2410
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- https://shows.acast.com/the-future-of-media-from-press-gazette/episodes/how-the-kyiv-independent-built-20000-paying-members-in-a-war
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Summary
Kyiv Independent launched in November 2021, just three months before Russia's full-scale invasion of Ukraine. Here chief operating officer Zakhar Protsiuk talks to Press Gazette editor-in-chief Dominic Ponsford about building a 70-strong team out of nothing, funded mainly by reader revenue, and the ways they have had to constantly reinvent their model. Hosted on Acast. See acast.com/privacy for more information.