# How the Kyiv Independent built 20,000 paying members in a warzone

Page: https://stenobird.com/podcast/the-future-of-media-explained-from-press-gazette-5452141/how-the-kyiv-independent-built-20-000-paying-members-in-a-warzone
Text version: https://stenobird.com/podcast/the-future-of-media-explained-from-press-gazette-5452141/how-the-kyiv-independent-built-20-000-paying-members-in-a-warzone.md
Podcast: [The Future of Media, Explained - from Press Gazette](https://stenobird.com/podcast/the-future-of-media-explained-from-press-gazette-5452141)
Published: 2025-07-31T07:02:36+00:00
Episode link: https://shows.acast.com/the-future-of-media-from-press-gazette/episodes/how-the-kyiv-independent-built-20000-paying-members-in-a-war
Audio file: https://sphinx.acast.com/p/open/s/623317507e51370012bc96c3/e/688b150d811827610929242d/media.mp3
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Duration seconds: 2410

## Resource

Kyiv Independent launched in November 2021, just three months before Russia's full-scale invasion of Ukraine. Here chief operating officer Zakhar Protsiuk talks to Press Gazette editor-in-chief Dominic Ponsford about building a 70-strong team out of nothing, funded mainly by reader revenue, and the ways they have had to constantly reinvent their model. Hosted on Acast. See acast.com/privacy for more information.

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## Transcript

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