Episode
Turn Your Recruiting Niche Into a $6M Practice + Venture Fund | Norm Volsky
- Podcast
- The Elite Recruiter Podcast
- Published
- Apr 20, 2026
- Duration seconds
- 5058
- Processing state
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Summary
Norm Volsky doesn't just place people at companies. He invests in them. After 14 years in digital health and employee benefits recruiting, Norm has built something almost nobody else in this industry has pulled off: a $6M recruiting practice and a fully operational venture capital firm — running side by side, feeding each other, in the same niche. His first client, Livongo, sold to Teladoc for $18.5 billion. His second, Hinge Health, just IPO'd for $3 billion. He placed three dozen people at Hinge alone. And somewhere along the way, he realized the smartest investors in the room already trusted him more than any VC — because he knew every founder, every pricing model, every hiring trend before they did. So he stopped just taking fees. He started taking equity. 🚀 This Is Your Year Recruiter Summit — April 27th through May 4th Free live sessions with the industry's best, including Mike Williams, Brianna Rooney, and Mark Whitby. The event you don't want to miss heading into Q2. Register free: https://this-is-your-year-recruiter-summit.heysummit.com/ This episode is the blueprint for how Norm did it — and how you can do the same thing in your niche. He walks through meeting the Hinge Health founders when they were 15 people in a garage, and the exact conversation that turned a recruiting client into an equity stake. He explains why this model only works in B2B software. He breaks down how he raised $850K from 80+ industry insiders for a single SPV, bought 4.7% of an $18M company, and grew that investor list into 500+ potential LPs across the benefits world. The lesson underneath all of it is universal: niche domination unlocks things fees alone never will. Norm didn't stumble into venture capital. He earned the right to be asked — by being the most knowledgeable, most help…