Episode
22 Claude Prompts That Can Rank Any Local Business (Free Stack)
- Podcast
- The Edward Show
- Published
- May 12, 2026
- Duration seconds
- 3060
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Summary
E1042: Breaking down the exact 22 Claude Cowork prompts used by a 40-person SEO agency every day to rank local businesses faster. Sarvesh Shrivastava joins the show! Three months ago, he said he could take almost any local service business to $100,000/month in 90 days using Claude. Now, after refining the system across dozens of clients, he says that was an understatement. This is a walkthrough of the real prompt stack Sarvesh's 40-person agency uses internally, including the outputs, the reasoning behind them, and how business owners can use them without hiring an SEO agency. We cover: - How to build a "huge brain" inside Claude so it stops giving generic SEO advice - The onboarding prompt that feeds Claude everything about your business, competitors, and target keywords - Google Business Profile category audits and how to identify ranking gaps - GBP attribute analysis (wheelchair access, LGBTQ-friendly, service tags, etc.) - Competitor review teardown (velocity, service mentions, response strategy) - Photo audit and posting frequency analysis - Keyword gap audits - Backlink gap analysis using Ahrefs through Claude - Identifying spam links and understanding DR tiers - On-page SEO audits that generate full implementation instructions - Title tag, meta description, and H1 fixes with impact timelines - Page structure recommendations (H1-H3 hierarchy, FAQs, subtopics) - NLP entity coverage analysis - Eight-week Google Business Profile posting plans - Service section optimization for GBP - Google Search Console export and analysis - Fact-checking outputs to reduce hallucinations - Giving Claude controlled access to WordPress and Chrome - Risks, safeguards, and how to prevent mistakes - How prompt refinement evolved over three months - The difference between Claude Cowork a…