{"podcast":{"title":"The Edward Show","slug":"the-edward-show-6568456","podcast_index_feed_id":6568456,"rss_url":"https://feeds.libsyn.com/479997/rss","website_url":"https://edwardsturm.com/the-edward-show/","image_url":"https://static.libsyn.com/p/assets/c/d/7/d/cd7dd52fe8cc81ab27a2322813b393ee/The_Edward_Show_Album_Cover.png","author":"Sturm Media LLC","episode_count":1121,"summary":"Daily SEO advice, hacks, and interviews with some of the top voices in search engine optimization, as well as sit-downs with many undiscovered talents.","last_synced_at":"2026-08-02T14:18:15.946578+00:00","page_url":"https://stenobird.com/podcast/the-edward-show-6568456"},"episode":{"title":"22 Claude Prompts That Can Rank Any Local Business (Free Stack)","slug":"22-claude-prompts-that-can-rank-any-local-business-free-stack","published_at":"2026-05-12T02:04:00+00:00","page_url":"https://stenobird.com/podcast/the-edward-show-6568456/22-claude-prompts-that-can-rank-any-local-business-free-stack","show_page_url":"https://stenobird.com/podcast/the-edward-show-6568456","url":"https://9342edaa-17ad-4315-a037-ec4dfabd63f7.libsyn.com/22-claude-prompts-that-can-rank-any-local-business-free-stack","audio_url":"https://traffic.libsyn.com/secure/9342edaa-17ad-4315-a037-ec4dfabd63f7/22_Claude_Prompts_That_Can_Rank_Any_Local_Business_Free_Stack.mp3?dest-id=4081527","summary":"E1042: Breaking down the exact 22 Claude Cowork prompts used by a 40-person SEO agency every day to rank local businesses faster. Sarvesh Shrivastava joins the show! Three months ago, he said he could take almost any local service business to $100,000/month in 90 days using Claude. Now, after refining the system across dozens of clients, he says that was an understatement. This is a walkthrough of the real prompt stack Sarvesh's 40-person agency uses internally, including the outputs, the reasoning behind them, and how business owners can use them without hiring an SEO agency. We cover: - How to build a \"huge brain\" inside Claude so it stops giving generic SEO advice - The onboarding prompt that feeds Claude everything about your business, competitors, and target keywords - Google Business Profile category audits and how to identify ranking gaps - GBP attribute analysis (wheelchair access, LGBTQ-friendly, service tags, etc.) - Competitor review teardown (velocity, service mentions, response strategy) - Photo audit and posting frequency analysis - Keyword gap audits - Backlink gap analysis using Ahrefs through Claude - Identifying spam links and understanding DR tiers - On-page SEO audits that generate full implementation instructions - Title tag, meta description, and H1 fixes with impact timelines - Page structure recommendations (H1-H3 hierarchy, FAQs, subtopics) - NLP entity coverage analysis - Eight-week Google Business Profile posting plans - Service section optimization for GBP - Google Search Console export and analysis - Fact-checking outputs to reduce hallucinations - Giving Claude controlled access to WordPress and Chrome - Risks, safeguards, and how to prevent mistakes - How prompt refinement evolved over three months - The difference between Claude Cowork a…","meta_description":"E1042: Breaking down the exact 22 Claude Cowork prompts used by a 40-person SEO agency every day to rank local businesses faster. Sarvesh Shrivastava join…","key_points":[],"chapters":[],"topics":[],"duration_seconds":3060,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-edward-show-6568456/episodes/22-claude-prompts-that-can-rank-any-local-business-free-stack/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-edward-show-6568456/22-claude-prompts-that-can-rank-any-local-business-free-stack.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}