Episode

Building a Brand World That Converts with Luna Battalia

Podcast
The Agents of Change Digital Marketing Podcast
Published
Mar 4, 2026
Duration seconds
1796
Processing state
not_requested
Canonical source
https://www.theagentsofchange.com/615
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https://traffic.libsyn.com/secure/themarketingagents/Building_a_Brand_World_That_Converts_with_Luna_Battalia.mp3?dest-id=145771
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/v1/public/podcasts/the-agents-of-change-digital-marketing-podcast-431209/episodes/building-a-brand-world-that-converts-with-luna-battalia
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Summary

Description: Your logo isn't your brand. Your colors aren't your brand. Your brand is the feeling someone gets when they interact with your company—whether they're reading your about page, talking to your receptionist, or bumping into your founder on a plane. Luna Battalia calls it a "brand world," and she's got a four-part messaging framework that's helped her clients hit conversion rates of 11–25% when the industry average sits at 3–4%. If you've ever poured money into a rebrand and still felt like something was off, this episode is going to explain exactly why. https://www.theagentsofchange.com/615 Need help with your branding, website, or digital marketing? Reach out to me (Rich Brooks!) today at https://www.takeflyte.com/contact