Episode

AI in automotive: Strategy, skills and implementation

Podcast
Talk Auto: An Automotive Podcast
Published
Jan 28, 2026
Duration seconds
3288
Processing state
not_requested
Canonical source
https://talk-auto-an-automotive-podcast.simplecast.com/episodes/ai-in-automotive-strategy-skills-and-implementation-MnX14IpL
Audio
https://cdn.simplecast.com/audio/27ad8001-d566-4e91-abd4-c2ec31ed78a5/episodes/087e05bb-16cb-4175-aca5-c2f992e09c47/audio/d8472562-0fe3-4703-96de-6cae17bc0d9c/default_tc.mp3?aid=rss_feed&feed=uw0__e3z
JSON
/v1/public/podcasts/talk-auto-an-automotive-podcast-7502222/episodes/ai-in-automotive-strategy-skills-and-implementation
Markdown
/podcast/talk-auto-an-automotive-podcast-7502222/ai-in-automotive-strategy-skills-and-implementation.md

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Summary

In episode five of Talk Auto, Holly and Ben are joined by Martin Forbes, President of Cox Automotive International, and Priya Lakhani OBE, Founder and CEO of CENTURY Tech, to explore the role of AI in automotive and how businesses are beginning to implement the technology at scale. From the impact of AI on the workforce, to what makes an effective strategy, the conversation cuts through the noise and helps define what AI adoption really looks like for large, complex automotive organisations.