Episode
Crafting Cider and Experiences: The Milk and Honey Cider Agritourism Story
- Podcast
- Rooted Agritourism
- Published
- Oct 27, 2025
- Duration seconds
- 1800
- Processing state
not_requested- Canonical source
- https://rss.com/podcasts/sunnymarymeadow/2292588
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Summary
Flower Farmer Forum Conference: https://www.youtube.com/watch?v=rHVg-R6xh_0 Flowers Bloom Anyway Waitlist: https://www.lizfiedlermergen.com/author In this episode of 'Rooted Agritourism,' hosted by Dr. Liz Fiedler Mergen, owner of Sunny Mary Meadow, guest Peter Gillitzer, co-owner of Milk and Honey Cider in St. Joseph shares insights into their growth from a small-scale cider producer to a thriving agritourism hub. The discussion touches on the evolution of their business, the importance of offering value-added experiences, such as their tasting room and community events like trivia nights and music series. Peter recounts stories of unexpected business expansions, the importance of customer experience, and strategies for planning a master calendar of events. The episode emphasizes the significance of adaptability, community engagement, and the synergy between agricultural products and tourism. 00:00 Introduction to Rooted Agritourism 00:23 Meet Peter Gillitzer, co-owner of Milk and Honey Cider in St. Joseph 00:55 Discussing Agritourism and Value-Added Products 01:18 The Evolution of Milk and Honey Cider 03:07 Challenges and Successes in Agritourism 04:38 Unexpected Popularity and Adaptations 09:32 Expanding Offerings and Community Engagement 12:33 Planning and Managing Events 16:35 Balancing Business and Lifestyle 18:29 Reaching Customers: Strategies and Challenges 21:18 Diversifying Events and Revenue Streams 24:21 Rapid Fire Questions and Personal Insights 28:34 Conclusion and Final Thoughts Podcast Website: https://www.sunnymarymeadowcoaching.com/rootedagritourism Podcast Instagram: https://www.instagram.com/rootedagritourism/ Business Coaching: https://www.sunnymarymeadowcoaching.com/ Farm Website: www.sunnymarymeadow.com FarmerstoFlorists: https://www.farmerstoflo…