{"podcast":{"title":"Rooted Agritourism","slug":"rooted-agritourism-6069338","podcast_index_feed_id":6069338,"rss_url":"https://media.rss.com/sunnymarymeadow/feed.xml","website_url":"https://rss.com/podcasts/sunnymarymeadow","image_url":"https://media.rss.com/sunnymarymeadow/20250829_020827_937b273e6cf8369c49b5b4e524a703f7.jpg","author":"Liz Fiedler","episode_count":186,"summary":"Rooted Agritourism is the go-to podcast for rural entrepreneurs building diversified, sustainable, and story-driven farm businesses. Hosted by Dr. Liz Fiedler Mergen—flower farmer, educator, and founder of Sunny Mary Meadow cut flower farm—this show goes beyond blooms to explore the full spectrum of agritourism and value-added agriculture. Whether you're launching a U-pick field, hosting farm events, bottling your own products, or dreaming up the next big rural business idea, you'll find honest insights, real-world strategies, and a whole lot of encouragement here. Each episode blends personal experience, practical tools, and conversations with innovative ag-based business owners who are redefining what it means to grow on your own terms. From marketing perishable products to navigating burnout, building memberships, and scaling farm income streams— Rooted Agritourism is your weekly companion for building a life and business deeply rooted in purpose, place, and profitability. Podcast Website: https://www.sunnymarymeadowcoaching.com/rootedagritourism Podcast Instagram: https://www.instagram.com/rootedagritourism/ Business Coaching: https://www.sunnymarymeadowcoaching.com/ Farm Webs…","last_synced_at":"2026-06-24T00:18:07.444370+00:00","page_url":"https://stenobird.com/podcast/rooted-agritourism-6069338"},"episode":{"title":"Crafting Cider and Experiences: The Milk and Honey Cider Agritourism Story","slug":"crafting-cider-and-experiences-the-milk-and-honey-cider-agritourism-story","published_at":"2025-10-27T11:05:06+00:00","page_url":"https://stenobird.com/podcast/rooted-agritourism-6069338/crafting-cider-and-experiences-the-milk-and-honey-cider-agritourism-story","show_page_url":"https://stenobird.com/podcast/rooted-agritourism-6069338","url":"https://rss.com/podcasts/sunnymarymeadow/2292588","audio_url":"https://content.rss.com/episodes/185131/2292588/sunnymarymeadow/2025_10_26_21_56_53_4e6f5d88-b9fe-4c5e-abb9-12dfcbb0ea54.mp3","summary":"Flower Farmer Forum Conference: https://www.youtube.com/watch?v=rHVg-R6xh_0 Flowers Bloom Anyway Waitlist: https://www.lizfiedlermergen.com/author In this episode of 'Rooted Agritourism,' hosted by Dr. Liz Fiedler Mergen, owner of Sunny Mary Meadow, guest Peter Gillitzer, co-owner of Milk and Honey Cider in St. Joseph shares insights into their growth from a small-scale cider producer to a thriving agritourism hub. The discussion touches on the evolution of their business, the importance of offering value-added experiences, such as their tasting room and community events like trivia nights and music series. Peter recounts stories of unexpected business expansions, the importance of customer experience, and strategies for planning a master calendar of events. The episode emphasizes the significance of adaptability, community engagement, and the synergy between agricultural products and tourism. 00:00 Introduction to Rooted Agritourism 00:23 Meet Peter Gillitzer, co-owner of Milk and Honey Cider in St. Joseph 00:55 Discussing Agritourism and Value-Added Products 01:18 The Evolution of Milk and Honey Cider 03:07 Challenges and Successes in Agritourism 04:38 Unexpected Popularity and Adaptations 09:32 Expanding Offerings and Community Engagement 12:33 Planning and Managing Events 16:35 Balancing Business and Lifestyle 18:29 Reaching Customers: Strategies and Challenges 21:18 Diversifying Events and Revenue Streams 24:21 Rapid Fire Questions and Personal Insights 28:34 Conclusion and Final Thoughts Podcast Website: https://www.sunnymarymeadowcoaching.com/rootedagritourism Podcast Instagram: https://www.instagram.com/rootedagritourism/ Business Coaching: https://www.sunnymarymeadowcoaching.com/ Farm Website: www.sunnymarymeadow.com FarmerstoFlorists: https://www.farmerstoflo…","meta_description":"Flower Farmer Forum Conference: https://www.youtube.com/watch?v=rHVg-R6xh_0 Flowers Bloom Anyway Waitlist: https://www.lizfiedlermergen.com/author In this…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1800,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/rooted-agritourism-6069338/episodes/crafting-cider-and-experiences-the-milk-and-honey-cider-agritourism-story/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/rooted-agritourism-6069338/crafting-cider-and-experiences-the-milk-and-honey-cider-agritourism-story.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}