Episode
In Under 10: What Does Taylor Swift Have to Do With Your Comms Strategy?
- Published
- May 29, 2024
- Duration seconds
- 561
- Processing state
not_requested
Actions
POST https://stenobird.com/v1/public/podcasts/podcatalyst-the-official-podcast-of-iabc-14691/episodes/in-under-10-what-does-taylor-swift-have-to-do-with-your-comms-strategy/transcription-requests
Idempotently request low-priority transcript generation for this episode.GET https://stenobird.com/podcast/podcatalyst-the-official-podcast-of-iabc-14691/in-under-10-what-does-taylor-swift-have-to-do-with-your-comms-strategy.md
Read the agent-friendly Markdown representation of this episode resource.
Summary
In the latest installment of In Under 10, we talk to Emily Caister about what communicators can learn from Taylor Swift’s marketing mastery. Whether you consider yourself a Swiftie or not, there’s something for everyone to learn. Tune in as we discuss the pop star’s approach to branding, as well as how dialing into pop culture more broadly can help communicators tap in to the human element of their work. Emily Caister will present at this year’s World Conference, 23-26 June in Chicago. Learn more about her session online here . LINKS Connect With IABC on social media https://twitter.com/iabc https://www.linkedin.com/company/iabc/ https://www.facebook.com/IABCWorld https://www.youtube.com/user/IABClive https://www.instagram.com/iabcgram/ Visit IABC Online https://www.iabc.com/ https://catalyst.iabc.com/ https://wc.iabc.com/