Episode
Podcast Nation Co-founders Clio de la Llave and Nadine Robinson on Growing Podcasts for Influencers
- Podcast
- Podcast Perspectives
- Published
- May 12, 2026
- Duration seconds
- 2618
- Processing state
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Summary
Clio de la Llave and Nadine Robinson are the co-founders of Podcast Nation, a creator-first network born out of their influencer marketing agency, Booje Media. We discuss how they evolved from managing social creators to building one of the most distinctive podcast businesses, why integrating audio with social and talent is now central to modern podcast advertising, and what they’ve learned from scaling shows like The Telepathy Tapes, Dear Shandy, and The Mom Room. Clio and Nadine also share how they’ve rethought pricing, revenue share, and cross-platform strategy as Podcast Nation has grown, and what happens when a show suddenly becomes the biggest podcast in the world. You can find Clio and Nadine through podcastnation.co or on Linkedin. I’m on all the socials @JeffUmbro Looking for more actionable podcast strategies after today's episode? Check out The Podglomerate's free resources: The Ultimate Guide to Podcast Marketing: https://podglomerate.com/the-ultimate-guide-to-podcast-marketing-in-2025/ How to Level Up Your Monetization Strategy: https://podglomerate.com/how-to-level-up-your-podcast-monetization-strategy/ What is a Realistic Expectation when Monetizing Your Podcast: https://podglomerate.com/realistic-podcast-monetization-expectations/ The Podglomerate offers production, distribution, and monetization services for dozens of new and industry-leading podcasts. Whether you’re just beginning or a seasoned podcaster, we offer what you need. To find more about The Podglomerate: – Show Page and Transcript: https://listen.podglomerate.com/show/podcast-perspectives – YouTube: https://www.youtube.com/@Podglomeratepods – Email: [email protected] – LinkedIn: https://www.linkedin.com/company/podglomerate – Twitter: @podglomerate – Instagram: @podglomeratepods Le…