Episode
Hot take: creating “for Instagram” vs “for the client.”
- Published
- Jun 10, 2026
- Duration seconds
- 1615
- Processing state
not_requested- Canonical source
- https://www.nathanchanski.co/
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Summary
Is getting the shot "for Instagram" a bad thing? Is taking BTS content at a wedding unprofessional? In this episode, I’m tackling a topic that’s been making waves in the photography industry: should you create for your clients or for your marketing? I share why great client service and great marketing aren’t competing priorities. They can actually strengthen each other when approached with wisdom and balance. • Why “client vs. marketing” is a false choice • The value of sharing your work publicly • BTS content at weddings: when it works and when it doesn’t • Reading the room and serving clients well • Avoiding the starving artist mentality • Building a business that creates impact and freedom Marketing isn’t the villain. When done well, it helps you serve more people, grow your business, and maximize the God-given gifts you’ve been given. Nathan’s Signature Coaching Program: THE BUSINESS BLUEPRINT Questions about the Business Blueprint? Email [email protected] to ask Nathan directly. ⭐️ Get the Free Inquiry & Follow Up Email & Text Templates Here! ⭐️ Follow Nathan on Instagram: https://instagram.com/nathanchanski