Episode
Nugget: Finding the Right Price for Your Offer
- Podcast
- Online Marketing Podcast
- Published
- Apr 16, 2026
- Duration seconds
- 459
- Processing state
processed- Canonical source
- https://www.onlinemarketingpodcast.com
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Summary
How should you price your membership? What type of content and deliverables should you create? When you're considering creating a membership site or any type of offer, start with the price itself. Why? Because if you think about it, if you're doing a $10 month membership, do you think you're going to come up with different content choices than if you started off with $1,000 per month membership? On top of that, consider the perceived value of your offers. An email vs a PDF vs a Facebook live vs 1 on 1 training. Sometimes it's the same amount of time and energy space that you're giving, but the perceived value is much higher. What can you do to purposely control your time, your energy, and your financial resources so you can get the highest return possible? Look at your content, create your membership based on what will be sustainable for you. What can you do that gives the highest perceived value? Resources: Adaptive Marketing Program - Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients! For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/ Connect with us on social! Instagram: @realpaulpruitt & @realmelissapruitt Facebook : @realpaulpruitt & @real melissapruitt