Episode

342 The 12 Day of Christmas Song - Farm Marketing Edition

Podcast
My Digital Farmer Podcast
Published
Dec 17, 2025
Duration seconds
3069
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Summary

Every December, I love to pull out something fun, festive, and just a little bit cheeky to celebrate the season… and this year, we're doing it farm-style. Today's episode is a playful spin on the classic song The 12 Days of Christmas — but instead of partridges and pear trees, we're singing our way through 12 foundational marketing must-haves every farm business needs to grow, thrive, and sell consistently. You'll laugh. You'll nod your head. And you'll walk away with a massive checklist of the exact pieces you need to build a truly functional farm marketing system. Whether you're brand-new or refining your strategy for next season… this episode is the perfect year-end reset. Think of this as a "greatest hits" episode — a roundup of twelve core marketing pillars that I believe every direct-to-consumer farmer should prioritize. Each "day" of the song highlights one marketing asset (or strategy) that will transform the way you sell. And for every one of the 12 items, I point you to a specific podcast episode in my archives where you can dive deeper. By the end, you'll have a full "12 Days of Christmas" marketing checklist — PLUS a clear roadmap for what to work on next. It's fun. It's educational. It's actionable. Are you ready?!!... Let's sing the song together. 😉 I'm leaving the entire song-list below, along with the podcast episode links where you can do a deeper dive! Twelve Google Reviews Ep 128: Why You Need to Be Getting Google Reviews Eleven Monthly Offers Ep 85: How to Plan Your Promotional Calendar Ten Social Media Template Posts Ep: 159 EIEIO! What to Post on Social Media Nine Product Badges Ep 151: Creative Badges for Your Product Descriptions Eight Value-Added Products Ep 285: Boost Your Farm's Revenue with Value-Added Products: Insights from Kendall Ballant…