{"podcast":{"title":"My Digital Farmer Podcast","slug":"my-digital-farmer-podcast-847677","podcast_index_feed_id":847677,"rss_url":"https://mydigitalfarmer.libsyn.com/rss","website_url":"http://www.mydigitalfarmer.com","image_url":"https://static.libsyn.com/p/assets/9/f/a/3/9fa32a1b1c71e307/podcast_phone-min.png","author":"Corinna Bench","episode_count":366,"summary":"CSA farmer and marketing specialist Corinna Bench from MyDigitalFarmer.com and Shared Legacy Farms brings you the My Digital Farmer podcast, revealing the best online marketing strategies you can apply to your retail farm business to help you grow your leads and sales. These days, it's not enough to just grow your product. You've got to be able to sell it too. In this podcast you'll be exposed to the fundamentals of marketing theory and practice so you can apply them to your own business.We'll cover marketing funnels, copywriting, website messaging, CSA marketing, lead generation, brand building, social media, customer retention, Facebook ads, sales pages, Facebook groups, YouTube, Instagram, email marketing, and stellar customer service. We also interview other farmers to find out what's working (and not working) in farm marketing so you can feel more confident in your ability to convert leads, increase sales, and build a strong brand for your farm.","last_synced_at":null,"page_url":"https://stenobird.com/podcast/my-digital-farmer-podcast-847677"},"episode":{"title":"342 The 12 Day of Christmas Song - Farm Marketing Edition","slug":"342-the-12-day-of-christmas-song-farm-marketing-edition","published_at":"2025-12-17T11:00:00+00:00","page_url":"https://stenobird.com/podcast/my-digital-farmer-podcast-847677/342-the-12-day-of-christmas-song-farm-marketing-edition","show_page_url":"https://stenobird.com/podcast/my-digital-farmer-podcast-847677","url":"https://mydigitalfarmer.libsyn.com/342-the-12-day-of-christmas-song-farm-marketing-edition","audio_url":"https://traffic.libsyn.com/secure/mydigitalfarmer/342_The_12_Days_of_Christmas_Song_-_Farm_Marketing_Edition.mp3?dest-id=1179176","summary":"Every December, I love to pull out something fun, festive, and just a little bit cheeky to celebrate the season… and this year, we're doing it farm-style. Today's episode is a playful spin on the classic song The 12 Days of Christmas — but instead of partridges and pear trees, we're singing our way through 12 foundational marketing must-haves every farm business needs to grow, thrive, and sell consistently. You'll laugh. You'll nod your head. And you'll walk away with a massive checklist of the exact pieces you need to build a truly functional farm marketing system. Whether you're brand-new or refining your strategy for next season… this episode is the perfect year-end reset. Think of this as a \"greatest hits\" episode — a roundup of twelve core marketing pillars that I believe every direct-to-consumer farmer should prioritize. Each \"day\" of the song highlights one marketing asset (or strategy) that will transform the way you sell. And for every one of the 12 items, I point you to a specific podcast episode in my archives where you can dive deeper. By the end, you'll have a full \"12 Days of Christmas\" marketing checklist — PLUS a clear roadmap for what to work on next. It's fun. It's educational. It's actionable. Are you ready?!!... Let's sing the song together. 😉 I'm leaving the entire song-list below, along with the podcast episode links where you can do a deeper dive! Twelve Google Reviews Ep 128: Why You Need to Be Getting Google Reviews Eleven Monthly Offers Ep 85: How to Plan Your Promotional Calendar Ten Social Media Template Posts Ep: 159 EIEIO! What to Post on Social Media Nine Product Badges Ep 151: Creative Badges for Your Product Descriptions Eight Value-Added Products Ep 285: Boost Your Farm's Revenue with Value-Added Products: Insights from Kendall Ballant…","meta_description":"Every December, I love to pull out something fun, festive, and just a little bit cheeky to celebrate the season… and this year, we're doing it farm-style.…","key_points":[],"chapters":[],"topics":[],"duration_seconds":3069,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/my-digital-farmer-podcast-847677/episodes/342-the-12-day-of-christmas-song-farm-marketing-edition/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/my-digital-farmer-podcast-847677/342-the-12-day-of-christmas-song-farm-marketing-edition.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}