Episode

Episode 610: Is it really your content or something else?

Podcast: My Daily Business Podcast
Published: Apr 13, 2026
Duration seconds: 967
Processing state: not_requested
Canonical source: https://www.mydailybusiness.com/podcast
Audio: https://cdn.simplecast.com/media/audio/transcoded/61d63d17-9068-405b-9aef-45ffc6770d05/1acc192f-56bd-478e-a3ac-c065a5839066/episodes/audio/group/ac7a0123-0fba-4673-9145-2adc46bf90c6/group-item/182f48f8-8eed-46de-bba3-84e933376240/128_default_tc.mp3?aid=rss_feed&feed=2cAIE3gH
JSON: /v1/public/podcasts/my-daily-business-podcast-1028976/episodes/episode-610-is-it-really-your-content-or-something-else
Markdown: /podcast/my-daily-business-podcast-1028976/episode-610-is-it-really-your-content-or-something-else.md

Actions

POST https://stenobird.com/v1/public/podcasts/my-daily-business-podcast-1028976/episodes/episode-610-is-it-really-your-content-or-something-else/transcription-requests
Idempotently request low-priority transcript generation for this episode.
GET https://stenobird.com/podcast/my-daily-business-podcast-1028976/episode-610-is-it-really-your-content-or-something-else.md
Read the agent-friendly Markdown representation of this episode resource.

Summary

When your content isn’t "working" or getting results, it’s easy to assume the content itself is the problem. But often, there’s something deeper going on. In this episode, Fiona Killackey shares what she’s seen after 25+ years working in content, brand and marketing, and why copying someone else’s formula might be holding you back.